#551 S2 Episode 420 - DEAL OR NO DEAL? Keep Winning Deals With The Right Personalization
Sales Transformation
Leadium
5.0 • 2.1K Ratings
🗓️ 26 January 2023
⏱️ 9 minutes
🧾️ Download transcript
Summary
Transcript
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| 0:00.0 | Sellers are told to sell to the persona, but what if there was a better way to be |
| 0:06.2 | more authentic by personalizing the entire sales process all the way from |
| 0:11.5 | prospecting to closing. |
| 0:13.7 | Humantic AI makes this possible. You can gain personality insights that enable |
| 0:20.1 | you to sell the way your buyers want to buy. Head over to Humantic.ai to claim |
| 0:26.4 | your free trial so you can book more meetings and close more deals. |
| 0:37.7 | My name is Colin Mitchell and welcome to sales transformation, a daily |
| 0:41.6 | podcast with the best moments from the most respected people in the sales world. |
| 0:46.1 | The goal of this show is to give you a daily dose weekends included in 10 |
| 0:50.6 | minutes or less to help transform the way you sell. I hope you enjoyed today's |
| 0:55.2 | episode and now to David to tell you what you can expect in today's episode. |
| 1:05.5 | Okay, did you just lose a deal that you thought was good as sold? What do you think went wrong? |
| 1:11.0 | You know sometimes it's about you communicating. What do we mean by communicating? In this |
| 1:15.1 | episode, Colin talks about two things. First, the difference between a chief |
| 1:20.1 | evangelist and a sales leader and second, one factor that makes your breaks a deal is |
| 1:25.7 | not really your knowledge about the product. It's how you communicate it. Colin |
| 1:29.6 | emphasizes the importance of selling to the person, which is authentic, personalized, |
| 1:35.1 | selling not the patterned and automated person is selling that brings the win. Learn more |
| 1:40.6 | in this latest episode of sales transformation. I love the language of selling to the |
| 1:47.1 | person, not the persona. Super powerful. It's one letter of difference, but it makes a |
| 1:52.1 | world of difference in what it feels like to be. I'm a receiving end of that caller, |
| 1:56.1 | that message or something else. You got a long way to run with that. I'm excited for |
... |
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