What if one simple shift in your priorities could decrease your workload and increase your

revenue? The simple shift is prioritizing conversations over content. This might surprise you because

as entrepreneurs, we are often told to produce tons of free content

in multiple forms for multiple platforms.

Frankly, churning out content for your business can be exhausting.

But the real problem is not the amount of time and energy it takes.

The real problem is the the amount of time and energy it takes.

The real problem is the lost opportunity to have real conversations.

Just one strategic conversation is much more likely to result in referrals, clients, and revenue than publishing 100 hundred pieces of content.

In today's episode, Elizabeth Cook, our accountability coach in Six Figures Lab, joins me,

and we talk about the content-heavy business model, why it may not work for your business,

and why posting content should not be your go-to strategy for getting

clients. Before we dive in, may I welcome you to the BizChicks podcast, which has been a free

resource for women entrepreneurs since 2014. I'm your host, Natalie Eckdal. I'm a business strategist, former competitive swimmer,

out-of-the-box thinker, author, speaker, mama, caregiver, MBA, and CEO of BizChicks, Inc.

My passion is helping women's service entrepreneurs grow and scale their businesses to first six figures in revenue and then six figures in profit.

We help you do this so that you can build wealth, have a greater impact, and create more time for your VIPs.

My VIPs are my husband Mark, our three kids ages 6 to 19, and our two sibling

Bengal cats. I have a very full life running a home family and this dream business where my

team and I coach and train high performing women entrepreneurs from around the world.

May I encourage you to get as much help as you can afford at home

and in your business. And remember, just because you can do something does not mean that you should.

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