Once you get really good at this, you can start to see trust, intimacy, and community blend together.

And when that happens, it's like rocket fuel.

What's up, everyone?

Welcome back to the FitBiz podcast.

Today, I'm going to share with you how I had an Instagram real go viral.

And actually, is the time of recording this podcast just hit a million views and like, I mean, 30,000 shares.

I mean, it went gangbusters. And I'm going to break down exactly how we did it. It was very intentional and how you can do that too within your health,

fitness business, or whatever business you're in. And I'm also going to break down a specific

content strategy with you to understand how to balance between trying to get more followers and going

viral and getting shares and all those things, while also making sure to create the kind of content that's going to actually lead to clients,

because a lot of times those things aren't necessarily the same thing.

So I'm going to break all that down in here, but I'm going to start with how this sort of came up.

So Aaron and I were on a flight maybe a week ago.

I think it was like eight days ago.

And I was just talking to her. I'm like,

you know, I really think I can make a real go viral if I really try. I've really never tried.

And so her and I kind of brainstormed for 30 minutes and thought about an idea and an angle.

We came up with one and she gave me some really helpful tips where I was going to post it one way and she's like, hey, you know, maybe do this instead. And I went with her and little did I know, the very first reel that I

ever posted with the actual intent of like how I want to try to make this go viral is now at a

million views and it's still climbing. It's gaining like 120,000 views every single day.

And so just to kind of share, I'm going to go and share a screen

to show you some of the insights here. All right. So I'm going to show you the analytics. Then I'm

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