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The Fitness Business Podcast with Erin Dimond and Jordan Dugger

547. How to Use Alex Hormozi’s Content System to Grow Your Audience & Attract More Clients

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Erin Dimond and Jordan Dugger

Health & Fitness, Nutrition, Fitness

4.6667 Ratings

🗓️ 24 June 2024

⏱️ 7 minutes

🧾️ Download transcript

Summary

We might have finally cracked the code on this content game and excited to share with you from a high level standpoint in this episode how we are approaching content in 2024 and how you can do the same. I recently had a post go viral (which I'll explain more in the next episode) and this post is just one that collectively has reached over 1.3 million people. I'll talk about how to create a system, how to look at your entire funnel of content from short form to long form, and more!

 

Time Stamps:

 

(0:47) Reel Going Viral

(1:55) Inspiration Based Posting vs Having A System

(4:27) Tweetpic

(4:55) Middle of Funnel Content

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Whenever You’re Ready, Here Are 4 Ways We Can Help You (For Free)

 

(Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course

 

(Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner

 

(Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches

 

(Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

 

Transcript

Click on a timestamp to play from that location

0:00.0

In the last month alone, we've been able to reach 1.3 million people just with our organic content.

0:05.3

So that's four YouTube videos a month. We publish eight podcasts. We publish on TikTok, on LinkedIn.

0:11.7

We've, you know, we publish on Instagram daily. So we post about 80 pieces of content per week.

0:17.2

And just in like just in the last month, we've been able to add across our accounts about 2,500 people to our audiences, just all organically.

0:26.4

What up, everyone?

0:27.2

Welcome back to the show.

0:28.3

Welcome back to the fitness business podcast.

0:29.7

Maybe you're watching this on YouTube, wherever you're coming from.

0:32.3

I want to share with you today how I essentially stole Alex Ramosey's content strategy.

0:37.3

And I'm going to break down how I actually

0:38.9

applied that into our business, our health and fitness business mentorship company, and how you

0:43.5

can do the same if you're a health fitness coach or just a content creator in general.

0:47.8

And why I feel qualified to talk about this, really for two reasons. I actually just had a

0:52.2

real go viral. Just last week, I posted a reel that

0:55.6

up like basically today, after four days, it has like 450,000 views and it's got like over 14,000

1:02.7

shares. I've gained like five or six hundred followers from it. So that's kind of cool. But more in

1:07.4

general, in the last month alone, we've been able to reach 1.3 million people just with our organic content. So that's four YouTube videos a month. We publish eight podcasts. We publish on TikTok, on LinkedIn. We've, you know, we publish on Instagram daily. So we post about 80 pieces of content per week. And just in like just in the last month, we've been able to add across

1:28.8

our accounts about 2,500 people to our audiences, just all organically. And again, we've been able to

1:34.7

post total around 1,500 pieces of content across 10 different platforms. So the only way we've been

1:40.4

able to do this is just with a clear system. So I'm going to break that system down with you guys today. And without further ado, let's jump in. So we used to just kind of

1:48.9

randomly post, right? And that might be what you're doing currently. And don't get me wrong. I don't

1:52.5

think that you should steer away from an inspiration based system. But like when you get ideas,

...

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