This is the Art of Charm. Learn everything you need to know to crush it in business, love, and life.

Welcome to the Art of Charm. I'm your host Jordan Harbinger.

Today we're talking with my friend Brian Feathersson-Helpe. He's the author of the Longview career strategies to help you start strong, reach high and go far.

Look, I know. A career book, I've read so many bad career books. You probably have two, both from year in high school and undergrad and grad school, whenever.

And they've always been kind of useless. But the reason I wanted to talk to Brian was he has a great career. He's the CEO of Ogle V1. He's got a lot of experience in the corporate world in a creative niche that's a highly coveted field.

And this is based on what he's hiring for, what he's looking for, and senior leaders and new people in his company.

We talk a lot about the value of reframing your experiences, whether you just rebooted your career, your returning mother coming back into the workforce, or your fresh off the college boat, and you want to get into something.

We talk about career inventories, career math, meaning looking at the different stages of your career and what you need to do in each one.

And something called career fuel, which involves skills, resolving conflict, meaningful experiences, networks and enduring relationships. There's a lot here. So enjoy this one with Brian. And with that, welcome to the art of charm.

We bring together the best thought leaders, teachers and exceptional individuals to teach you how to be a top performer in life, in your relationships and at work.

If you're new to the show, we'd love to send you some top episodes and the toolbox where we discuss things like body language and nonverbal communication, persuasion, networking, negotiation, mentorship, and everything else we teach here at AOC.

In the United States, just text charmed to 3-3-4-4-4. That's CHAR-MED-233-4-4-4.

Everywhere else, go to theartacharm.com. We may not have all the answers, but we definitely have all the right questions. All right, here's Brian Featherstonehow.

First, when I heard of this book, when I heard of the project, I thought, I don't know, a career book. There's so many career books out there. I've read so many terrible career books, even when I was in high school, when I was in undergrad, when I was in law school.

None of them had any basis in reality. And I think a lot of career books are written by people whose job it is to give career advice in maybe a public institution or something like that. And they're not necessarily in touch with the real market and the real decision making processes that result in high school.

That result in higher promotions and successful careers. But as a top executive at OVV, why write a career book? It seems kind of out of left field. I mean, you have a great career, but why write about it?

In any sense, Jordan, that there was this huge appetite for something that was not theoretical, that was totally based in reality and based in some observations over the long term, but also very resonant today.

So I really tried to write something based on my own experience, my own career. I've seen hundreds and hundreds of senior leaders operate. We've got over 5,000 staff around the world in our own company.

The average age in our company is 28. So just so many people dealing with the reality of careers, not the theory of careers.

Yeah, I think that that's a really big deal because we've been sold a lot of information marketed to by everything from colleges and universities to certain types of trade programs.

But it's not always really a good thing to necessarily get more or different types of training based on the marketing that you get.

And I feel like a lot of people go into the working world. I know that's how I did fully unprepared, completely unprepared.

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