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Built by Business: Amazon FBA, E-Commerce, Brand Building

#513 - WE SOLD REMY+ROO! Kind of...

Built by Business: Amazon FBA, E-Commerce, Brand Building

Andy Isom | Amazon FBA Seller & Agency Founder

Business, Entrepreneurship, Marketing

4.9 β€’ 816 Ratings

πŸ—“οΈ 6 October 2025

⏱️ 9 minutes

🧾️ Download transcript

Summary

I always knew this day would come, I just didn't know when... Until now.


We have officially sold our e-commerce brand Remy+Roo!Β 


In this episode, I share the big news and some thoughts and feelings behind the decision.


If you need help with your brand or business please reach out at www.andyisom.com

Β 

Big things coming! πŸ‘€

Transcript

Click on a timestamp to play from that location

0:00.0

This is the biggest news I think in the history of this podcast.

0:04.0

I've been keeping this a secret for months now, but it is now finalized.

0:09.0

We have officially sold our e-commerce brand, Remy and Rue.

0:14.0

Well, kind of.

0:20.0

What's up? Welcome back to another episode of Built by Business.

0:26.2

Like I said in the intro, I think this is probably the biggest newsbreak I've ever made on my podcast, at least for me personally.

0:33.6

For the past seven months or so, we've been working on finalizing the sale of our e-commerce

0:40.0

brand that started all of this, Remy and Rue. And I say, well, kind of, because I do need to

0:46.1

clarify, my wife and I have sold our ownership share of the brand to our business partners. So

0:53.0

they will now be running the brand as 100% owners moving

0:56.2

forward. And this is a big moment in our journey for Taylor and I, because this was really the brand

1:01.7

that started all of this. I know a lot of you guys know the story, but for those who may be new here,

1:07.6

in 2018, my wife was hand sewing bandanas for our dog Remy. We had just gotten

1:14.5

her a few months previously and she was still just a puppy. And Taylor and her mom would drive

1:19.5

to fabric stores like Joanne's and pick out cute fabrics and then hand sew dog bandanas.

1:25.3

From there we got interest from friends and family who saw pictures

1:29.0

of Remy on our social media, and Taylor was then hand-making bandanas for these friends and

1:34.9

small customers. And long story short, from there, we partnered with our neighbors and grew it

1:39.8

into a massive success, mainly on Amazon. And of course, from that stemmed all of this. My podcast,

1:47.6

which I've been doing since 2020, my coaching, my consulting programs over the years, now my

1:52.9

Wevos agency that I've been running for two years. And I've now been able to help hundreds of

1:57.8

people personally, as well as thousands more who have seen my content across

...

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