486. The 4 Things You Should Spend All of Your Time On As A CEO

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Erin Dimond and Jordan Dugger

Health & Fitness, Nutrition, Fitness

4.6 • 667 Ratings

🗓️ 13 November 2023

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Your time is valuable regardless but as a CEO, your working hours are precious and should be allocated to the best of your ability. I want to share with you the 4 things you should spend all of your time on as a CEO, define what a CEO actually is in a business, why firefighting is nonstop, and more!

Time Stamps:

(0:32) The 4 Things To Spend Your Time On As a CEO

(1:45) The Chief Accountability or Reminder Officer

(5:11) Retaining Key Talent

(8:12) KPI’s and The Meaning of The Role

(9:47) Thoughts on Pay

(11:02) IFCA Appreciation Example

(13:56) Firefighting

(15:47) The Company’s Top Goal

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Transcript

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0:00.0	What you're going to see is if you know how to retain clients, a lot of those things translate to
0:04.7	retaining good talent on your team, retaining team members. So first one, opportunity for growth.
0:10.0	So what does that look like? If they don't have a clear path for growth, they're not going to be
0:13.0	very inspired. And what needs to happen is the company's vision needs to be big enough to fit
0:18.3	inside their personal vision. Hey, hey, welcome to the FitViz
0:24.6	podcast. So today's episode, the four things that you need to be spending all of your time on as
0:31.1	a CEO. So if you have listened to an earlier episode, I actually talked about the things that you're
0:38.2	spending your time on are as important as one big other thing. And so I won't give away the
0:44.3	secret. You can go listen to that episode. It's seven minutes. And I think it's called like the one
0:48.6	thing that actually matters to be, or the one thing to work on as a CEO. So that is like the end
0:54.1	all be all. But I know I oftentimes
0:57.5	am asking myself, you know, I wish like I could just see a day in the life of some of the most
1:03.0	successful business owners and see what they're doing. And so really I have it broken down.
1:09.4	There are four things that you need to be spending your time on to be successful in business.
1:15.3	Let's say, you know, your goal is a million dollar business, multiple six figure fitness
1:20.4	business.
1:21.0	And you run that thing.
1:22.3	You're in charge of that thing.
1:23.2	Well, there are four things that you really need to be doing.
1:26.4	So let's run through those four things.
1:28.1	They are what I call CRO, chief reminder officer, retaining key talent, firefighting, and the company's
1:38.0	top goal. So CRO, what I call the chief reminder officer, well, actually, Patrick Lanchone calls the chief
	...

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