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The How of Business - How to start, run, grow and exit a small business.

473 – Closing Intelligence with Oscar Subirats

The How of Business - How to start, run, grow and exit a small business.

Henry Lopez, Levante Business Group

Entrepreneurship, Business

4.7522 Ratings

🗓️ 22 May 2023

⏱️ 58 minutes

🧾️ Download transcript

Summary

Closing Intelligence to help you increase sales close rates (starting at 17:56) with entrepreneur Oscar Subirats. Oscar shares his inspiring entrepreneur journey and how to improve your ability to close sales opportunities and get to yes so you can grow your small business. To succeed in sales, small business, and life, you must face human nature, real people, and overcome their many obstacles and objections. People with a Closing Intelligence mindset impact and change lives, including their own. They can get employees, clients, prospective buyers, and others in general, to say "Yes." Oscar is with me today to share his knowledge of sales, and specifically his understanding of how to get people to say yes, for the right reasons.

Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Transcript

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0:00.0

Welcome to the how of business with your host, Henry Lopez, the podcast that helps you start, run and grow your small business. And now here is your host. Welcome to this episode of the how we business. This is Henry Lopez. And my guest today is Oscar Suburats.

0:22.2

Oscar, welcome to the show. Thank you, Henry, for having me on the show today.

0:26.2

Yeah, looking forward to this. Oscar and I actually know each other. We've known each other for,

0:29.5

I don't know, I guess a couple of years through our associations with Maui Mastermind. And he recently

0:35.5

released a great book that I got a chance to, I kind of, kind of took the

0:40.4

copy from you. No, no, no, you sent me a copy. You sent me a copy. It's going to say,

0:44.8

because the last time I saw you, you had your copies, but you sent me a copy of this great book

0:48.6

that we're going to chat about called Closing Intelligence. And so to succeed in sales and in business and in life,

0:57.1

you must have to face that human nature, real people and overcome obstacles and objections.

1:05.6

They come up in life throughout, throughout life and in business. And people with what

1:09.8

Oscar calls a closing intelligence mindset impact and change lives,

1:15.3

including their own.

1:16.6

They can get employees, clients, prospective buyers, and others in general to say yes.

1:24.1

And so Oscar is with me today to share his knowledge of sales and specifically his understanding

1:29.6

of how to get people to say yes for all the right reasons so that we can get things done

1:35.3

so that we can sell our products or services so that we can improve people's lives.

1:40.8

And so that's what we're going to chat about today on this episode.

1:45.6

To receive more information about the How of Business, including the show notes page for this episode and how you can

1:50.1

continue to support my show and receive exclusive content and discounts through a Patreon

1:55.9

membership, just visit the howabusiness.com. I also encourage you wherever you're listening to this episode

2:02.5

to subscribe so you don't miss any future episodes. So let me tell you a little bit more about

2:07.8

Oscar. Oscar Suburats is the president and CEO of college prospects of America. He's also a

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