What's up? What's up, Nick Loper here. Welcome to the side hustle show because you're 9 to 5,

may make you a living, but your 5 to 9 makes you alive. I've got book marketing on the brain

lately in support of my latest self publishing effort, 1k 100 ways, which features many

of the fine guests on this very program and other members of the side hustle nation community

on how they came up with their ideas, how much it cost to get them off the ground, their most

effective marketing tactics, and how long it took to reach that $1,000 profit milestone.

You can find that at 1k100ways.com. In today's episode, I want to share some book marketing ideas,

slash tips, slash strategies, and my hope is that many of these can be applied outside of the

self publishing space as well. Maybe not all of them, but as you listen in, think about how you

might be able to take a similar strategy to your own business, even if you're not trying to

sell books. Notes and links for this one are at side hustle nation dot com slash book tips,

where you'll also be able to download myself publishing checklist. There's naturally a lot that

goes into the publishing process, and I think this little guide will help keep you on track and stay

on top of all the little steps along the way. Again, that's at side hustle nation dot com slash book

tips all one word. I'm going to share some of the strategies that I've used over the years to

launch and sell books, plus some advice from other successful Amazon authors. And actually,

first on this list is Mr. Steve Scott. He's the author of habit stacking and a veritable plethora

of other titles. His suggestion is to launch at 99 cents and then stagger your promotion efforts.

He says it's been my experience to that Amazon rewards consistent sales by displaying your books

in a key sections on the site, like top 100 lists, the customers also bought sections of related

books and targeted campaigns. But the only way they're going to do this is if they see that a book

is getting sales over an extended period of time. So Steve's suggestion is to launch the book at a

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