450. How to Grow a Massive Podcast - with Jordan Harbinger
The Chris Harder Show
Chris Harder
4.9 • 1.5K Ratings
🗓️ 3 March 2021
⏱️ 49 minutes
🧾️ Download transcript
Summary
In This Episode You Will Learn About:
- The story of how Jordan was kidnapped twice
- How Jordan's podcast became so successful
- Jordan's thoughts on Clubhouse
- The best way to network without live events
- Jordan's "Connect Four" method
Resources:
- jordanharbinger.com
- 6 Minute Networking Course
- Listen to The Jordan Harbinger Show
- Instagram: @jordanharbinger
- Text FAST to 310-421-0416 to join my Fast Foundations mastermind group
Show Notes:
Jordan Harbinger is a former Wall Street lawyer turned podcast legend. His current show rakes in over 11 million listeners per month and was featured as part of Apple's "Best of 2018" awards. Not coincidental to that success is the fact that Jordan is an incredibly talented networker. We do a deep dive into his "Connect Four" method of networking and how networking has changed in a world without live events. We would also be remiss to not discuss how to grow such a successful podcast, how to monetize it, and the future of the industry.
Question Highlights:
- How did you get kidnapped twice?
- How did you get into podcasting?
- What is it that you're doing that makes your show so successful?
- How do you think Clubhouse will affect podcasting?
- How are people supposed to network without in-person events?
Guest Bio:
Jordan Harbinger is a Wall Street lawyer turned podcast interviewer with an approachable style and knack for securing high-profile guests. His show, The Jordan Harbinger Show was selected as part of Apple's "Best of 2018."
Hailing from Michigan, Jordan was an inquisitive kid who was fascinated by the internet at an early age. He went to law school at the University of Michigan and landed a job on Wall Street as a corporate lawyer.
Jordan wasn't interested in climbing the corporate ladder. But he was curious about a partner who was never in the office. Dave spent his days at charity events and playing racquetball. How did he keep his job?
Dave told Jordan that he brought in business for the firm. To do that he didn't sit at his desk: he spent his time building and managing personal relationships. After hard work and intelligence, Jordan felt like he was learning a "secret third path" that nobody ever talked about.
This kicked off an obsession with body language and non-verbal communication, persuasion, influence, social psychology, and networking. When he started uploading what he learned to the web, he inadvertently became one of the first podcasters.
Today, The Jordan Harbinger Show has over 11 million downloads per month and features a wide array of guests like Kobe Bryant, Moby, Dennis Rodman, Tip "T.I." Harris, Tony Hawk, Cesar Millan, Simon Sinek, Eric Schmidt, and Neil deGrasse Tyson, to name a few. Jordan continues to teach his skills, for free, at 6 Minute Networking. In addition to hosting The Jordan Harbinger Show, Jordan is a consultant for law enforcement, military, and security companies and is a member of the Northern California Chapter of the Society of Professional Journalists.
Follow me on social media @ChrisWHarder on Instagram and check out chrisharder.me.
Transcript
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| 0:00.0 | People will complain about the old boy's network in any sort of industry. |
| 0:04.4 | Yes, it exists. It's not a fake thing. It exists, but you can create it around you. |
| 0:08.8 | So whenever you're like, oh, it's all about who you know and yet you're all salty, |
| 0:12.5 | you should be making that your unfair advantage. You should be using that unfair advantage. |
| 0:16.3 | Not just whining about how other people have it. |
| 0:23.8 | Welcome everybody to the Chris Harder Show where we are making you unapologetic about your |
| 0:28.2 | pursuit of success. Knowing that when good people like you make good money, they can then do great |
| 0:33.2 | things. My name is Chris Harder and several times per week. I will bring you epic guests, |
| 0:37.8 | solo episodes, and every single tool trick and skill set you need to grow your business, |
| 0:42.4 | grow your money mindset, and to grow your wealth to levels that you have never reached before. |
| 0:46.9 | I've ended up in a unique place in life where I've got the experience, the connections, |
| 0:50.7 | and all of the secrets that it takes to be successful. And I'm lifting the curtain to reveal |
| 0:55.8 | it all to you in an effort to help put you in a position of abundance so great that you can |
| 1:00.8 | then be as generous as possible. So let's lock arms and let's get started. |
| 1:07.8 | Hey, everybody. Welcome back to the Chris Harder Show. Today, I'm sitting now with someone who |
| 1:10.7 | I've wanted to sit down with for a long, long time. He's been in a acquaintance of mine for a while, |
| 1:15.3 | Jordan Harmanjur. Now, Jordan is a Wall Street lawyer turned podcast legend. I mean, he has had |
| 1:21.5 | so much success in the podcast world over the past 14 years. It's been mind blowing. Now, his |
| 1:27.4 | current show, the Jordan Harmanjur show was selected as one of Apple's best of 2018. That's a huge |
| 1:34.9 | award, you guys. And get this. It has over 11 million listeners per month. That is massive. |
| 1:43.2 | Now, Jordan is also one of the best networkers I've ever met on the planet. He does it so naturally. |
| 1:50.2 | So, of course, we're going to do a deep dive into his connect for method for networking. And |
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