420: Find Your Story and Get the Publicity You Deserve with Amanda Berlin
The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix
Natalie Eckdahl
4.8 • 630 Ratings
🗓️ 21 May 2020
⏱️ 42 minutes
🧾️ Download transcript
Summary
I believe every woman, including you, has an important story to share with the world.
Your stories help others see what is unique about you. It makes you memorable.
But how do you get your stories out there?
How do you know what will resonate with others and how do you get the media interested?
In this episode, you will get answers to those questions and so much more as I am joined by Public Relations Expert and Host of the The Empowered Publicity Podcast, Amanda Berlin.
Connect With Amanda Berlin:
- Website
- Empowered Publicity Podcast
- Pitch School Live
- Free Resources
- Publicity Personality Quiz
Other Links Mentioned:
- Natalie’s Empowered Publicity Podcast Episode
- Shelli’s Empowered Publicity Podcast Episode
- Stacking Your Team Podcast Step into Your Thought Leadership Right Now with Amanda Berlin Episode
- MZ Wallace Bags
Work with Us:
This episode was first published at BizChix.com/420. Subscribe to our sister podcast, Stacking Your Team, on your podcast app or at BizChix.com/category/team.
Transcript
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| 0:00.0 | I believe every woman, including you, has an important story to share with the world. |
| 0:08.1 | Your stories help others see what is unique about you. It makes you memorable. But how do you get |
| 0:14.4 | your stories out there? How do you know what will resonate with others and how do you get the |
| 0:19.2 | media interested. |
| 0:27.1 | In this episode, you will get answers to those questions and so much more, as I am joined by public relations expert and host of the Empowered Publicity Podcast, Amanda Berlin. |
| 0:44.0 | Before we dive in, may I welcome you to the Biz Chicks podcast. I'm your host, Natalie Eckdal. I'm a business strategist, lover of spreadsheets, out-of-the-box thinker, author, speaker, mama, MBA, |
| 0:52.6 | and CEO of BizChicks, Inc. Our business is dedicated to helping women |
| 0:57.1 | entrepreneurs grow and scale their businesses while retaining more profit and creating more |
| 1:02.9 | time for their VIPs. My VIPs, who I'm still quarantined with, are three kids ages 5 to 18, |
| 1:13.4 | and our sweet kittens, Missy, and Max. |
| 1:19.6 | I have a very full life running a home family and this dream business where we coach and train high performing women entrepreneurs from diverse industries, locations, cultures, and all |
| 1:25.2 | different ages. |
| 1:26.2 | We get a lot done here, not because I am superwoman, |
| 1:29.6 | but because I have teams and coffee. I have help at home. Well, usually right now, we're all doing |
| 1:35.6 | the work. My help at home right now are my kids and my husband and myself and my kittens. |
| 1:39.0 | But normally I have help at home when we're not in a pandemic. And I also have an amazing team in the business. |
| 1:45.3 | I always encourage women to get as much help as they can afford. And remember, just because you |
| 1:51.3 | can do something does not mean that you should. Today, I'm revisiting an interview with Amanda |
| 1:59.8 | Berlin. She's a former corporate publicity |
| 2:03.3 | strategist who now helps small business owners tell their story and spread their message in the media. |
| 2:11.0 | Amanda is also our guest expert this month in both of our group coaching programs, Six Figures |
| 2:17.3 | Lab and Leadership Lab. |
... |
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