419: [coaching] Should She Offer Classes or Hire More Providers with Lydia Paasch
The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix
Natalie Eckdahl
4.8 • 630 Ratings
🗓️ 14 May 2020
⏱️ 41 minutes
🧾️ Download transcript
Summary
Lydia Paasch discovered her passion for personal finance after she read her first Dave Ramsey book. After a career with one of the nation’s top accounting firms and experience as an Advanced Certified QuickBooks Pro-Advisor, she now helps small businesses keep their books in order.
In this on-air coaching call, I help Lydia figure out the best next step for her growing bookkeeping business. She has started offering classes to draw more clients to her, but they are not filling as easily as she imagined. We discuss who her ideal client really is, how she can attract more of them and how to grow her team.
Connect With Lydia Paasch:
Books Mentioned:
Other Links Mentioned:
BizChix Episodes Mentioned:
Work with Us:
This podcast was first published on BizChix.com/419. Listen to our sister podcast, Stacking Your Team, on your app or at BizChix.com.
Transcript
Click on a timestamp to play from that location
| 0:00.0 | In this on-air coaching call, I help Lydia figure out the best next step for growing her |
| 0:06.7 | bookkeeping business. She started offering classes to draw more clients to her, but they're not |
| 0:13.3 | filling as easily as she imagined. We discuss who her ideal client really is, how she can attract |
| 0:20.3 | more of them, and how to grow her team. |
| 0:28.2 | Before we dive in, may I welcome you to the BizChicks podcast. I'm your host, Natalie Eckdal. |
| 0:34.4 | I'm a business strategist, guacamole lover, out-of-the-box thinker, |
| 0:39.6 | author, speaker, mama, MBA, and CEO of Biz Chick-Inc. Our business is dedicated to helping |
| 0:47.6 | women entrepreneurs grow and scale their businesses while retaining more profit and creating |
| 0:54.0 | more time for their VIPs. |
| 0:56.8 | My VIPs are my husband, Mark, and our three kids ages 5 to 17. |
| 1:02.3 | I have a very full life running a home, family, and this dream business where we coach and train |
| 1:08.7 | high-performing women entrepreneurs from diverse industries, |
| 1:12.8 | locations, cultures, and all different ages as well. In case you're wondering, I don't |
| 1:17.5 | have a perfect life and don't claim to be superwoman. It all works because I have teams and |
| 1:23.3 | coffee. My favorite beverage. I have help at home and in the business. I always encourage women |
| 1:29.9 | to get as much help as they can afford. And may I remind you that just because you can do |
| 1:35.6 | something does not mean that you should. On-air coaching calls are a fan favorite and many of you tell me you love to binge listen to them. |
| 1:48.6 | You can find more by scrolling back in your podcast app and look for coaching in brackets. |
| 1:54.5 | What I love about coaching is that I am never sure where the conversation is going to go. |
| 2:00.7 | Whenever I do a strategy session |
| 2:02.4 | like you're about to hear, my client submits an intake form so I get to know them, their business, |
| 2:08.7 | their goals, their strengths, their weaknesses, and what their questions are for me. Often though, |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Natalie Eckdahl, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Natalie Eckdahl and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2025.