#400: How to Find Your Purpose
The Jay Ferruggia Show
Jay Ferruggia
4.9 • 1.6K Ratings
🗓️ 22 October 2021
⏱️ 47 minutes
🧾️ Download transcript
Summary
CEO/Founder of Groove Life, Peter Goodwin, is a husband, father, and adventure guide who realized his adventure-inspired lifestyle demanded gear that could keep up. After selling The General Lodge - a wilderness retreat that he built with his own hands - Peter founded Groove Life from a desire to design premium, innovative adventure products that are backed by unbelievable customer service.
Born in an Alaskan garage, Groove Life now employs over 170 people and produces adventure-inspired outdoor lifestyle product lines with well over 100,000 five-star reviews.
Key takeaways:
- The transformative power of being in nature. [5:30]
- Bear sleeping? [9:28]
- Peter's journey to finding his purpose. [12:36]
- Looking to sell a product online? Here's the formula. [16:38]
- The best way to differentiate yourself in a competitive market. [19:58]
- How shifting your thoughts will open the door to success. [22:04]
- The process of eliminating self-limiting beliefs, and the power of the mind. [25:53]
- What is the meaning of life? [32:22]
- The terrifyingly uncomfortable, but necessary, thing we should all be doing at least once a year. [38:48]
- What's next on the agenda for Groove Life? [43:15]
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Transcript
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| 0:00.0 | What's up guys, Jay Faroujia, Renegade Radio back in the house. |
| 0:16.2 | Another powerful episode for you today to help you unleash your strongest self. |
| 0:20.4 | My guest is Peter Goodwin, he is the CEO and founder of Groove Life. |
| 0:25.4 | He was an adventure guide and owned his own large wilderness retreat that he built with his own hands, |
| 0:32.1 | sold it and was healed by the desire to design premium, innovative products that were |
| 0:36.0 | backed by unbelievable customer service. |
| 0:38.0 | It's called Groove Life, it employs over 170 people, produces adventure-inspired outdoor |
| 0:43.2 | lifestyle product lines, well over 100,000 five-star reviews. |
| 0:47.2 | I'm proud owner of his products, love it, great stuff, and Peter's just a really great |
| 0:53.6 | guy, insightful guy, super cool stories, life experiences, a lot of great takeaways in |
| 0:58.8 | this one. |
| 0:59.8 | Think you're going to love it. |
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| 1:31.8 | be the easiest on your stomach, which is huge because gut health is everything. |
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| 1:40.7 | a really high quality way protein, not going to get a higher quality one than Epic. |
... |
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