You're listening to the Business Made Simple Podcast.

As a company, we certify the world's best business coaches,

and on this podcast, we teach you everything you need to know to grow a business.

Welcome back to part four of our seven part series

on how your business is like an airplane.

If you haven't already, go play catch up on part one,

where our host Donald Miller and co-host Dr. J.J. Peterson and Kula Callahan

give the ultimate breakdown on how your business is like an airplane by detailing how each section works together.

Next was part two, the cockpit, where the trio, Don J.J. and Kula talk leadership

and what's needed to pilot your business, as well as all the tools you need to stay on course.

Finally, if you thought companies thrive simply because they have a

great product, you definitely need to listen to Part 3, the right engine, where you'll learn

the perfect marketing framework and realize a company actually thrives when it

masters the art of telling customers about their products.

Phew! By the time you're done with the series it'll be like getting an

NBA in business. But now on to part four the

left engine or sales get ready for a crash course.

Ah hold on let me rephrase that.

Get ready for a super insightful and rife with information course on how you can create a step

by step path your customers can take to make a purchase as well as monitor the progress of every lead.

This is business made simple.

J.J. and Kula, we're talking about the left engine on the airplane today.

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