#3: How Does A Business Die? Our Detectives Are On The Case!
The StoryBrand Podcast
StoryBrand.com
4.7 • 2K Ratings
🗓️ 18 January 2021
⏱️ 35 minutes
🧾️ Download transcript
Summary
Here's the sad reality: countless businesses close their doors every day. It's not always for the same reason, and sometimes, the problems in a business totally sneak up on you.
In Part Three of our series, How Your Business is an Airplane, we're focusing on the Right Engine (aka - great marketing). Getting this essential piece of a business right could truly be the difference between if your business succeeds, or if you have to close your doors...for good.
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Transcript
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| 0:00.0 | Before we start this week's episode of the Business Made Simple podcast, I want to wish you all a happy business made simple leave. |
| 0:08.0 | Yeah, our podcast namesake, what our message is built from, it's all from the book Business Made Simple by |
| 0:14.8 | Donald Miller, and it's finally available for purchase, download, audiobook. |
| 0:19.6 | It all comes out tomorrow, January 19th. |
| 0:23.0 | For those of you who have not pre-ordered yet, no worries, just go to Amazon.com or put on a mask |
| 0:28.4 | and support your local bookseller by buying it there. |
| 0:30.9 | Here's the thing, I feel like we're all in the same spot. I know I go from |
| 0:34.3 | Zoom meeting to Zoom meeting to kids back to Zoom meeting. Then to top it all off I'm |
| 0:39.1 | supposed to stay hydrated, eat regularly, and then maybe sleep. |
| 0:44.4 | It honestly feels like we have no time. |
| 0:46.6 | But what's amazing about Business Made Simple is that the book is broken down into 60 short daily |
| 0:51.6 | entries, along with accompanying videos where Don helps you focus on the tangible skills |
| 0:56.9 | it takes to offer extreme value to your organization, |
| 1:00.0 | all while building your company, your career, and your legacy. |
| 1:04.0 | Legacy, that sounds pretty important. |
| 1:06.5 | Just make it part of your morning routine. |
| 1:08.5 | Read the daily entry, watch the corresponding video every morning. |
| 1:11.8 | Well, actually, you you know you can give yourself |
| 1:13.4 | the weekends off you deserve it and do this all while enjoying your morning cup of coffee or for |
| 1:18.4 | my tea lovers out there a little ginger turmeric action read watch sippy s sippy, sip, then fast forward 60 days later and boom! It's like |
| 1:27.9 | you got an NBA in business for 20 bucks instead of 80 grand. It all becomes a reality tomorrow January 19th when Business Made Simple |
| 1:36.2 | The Book is released into the wild. Order it from Amazon or wherever you buy books. |
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