381: Facebook Groups: How to Create Community and Convert Clients with Anna Frandsen
The BizChix Podcast: Female Entrepreneurs | Women Small Business | Biz Chix
Natalie Eckdahl
4.8 • 630 Ratings
🗓️ 8 August 2019
⏱️ 50 minutes
🧾️ Download transcript
Summary
Facebook groups are ideal for businesses who want to create a community of people who share a common interest in your brand, products or services. When used right, you can leverage your Facebook group to market your business and convert members into loyal clients. However, only a small percentage of businesses are actually moving people from being a free participant to a paying client.
So, how can you use a Facebook group to not only build a thriving community but convert leads?
On this special episode of our Social Media Summer Camp series, I’m joined by a dear former client and friend, Anna Frandsen. Anna is a business coach and mentor who has a knack for helping women entrepreneurs build a business that changes their lives.
Anna is a savvy businesswoman who takes a strategic approach in everything she does. She understands the bravery and courage it takes to leave a 9-to-5 stable job to invest in your dream of breaking the corporate chains and working for yourself. The training we cover together includes everything from growing a community to turning leads into paying clients….and I reveal the one post that always gets the most engagement inside our private Facebook group, the BizChix Coop.
Are you ready to start using your Facebook group as a powerful marketing tool for your business? Do you want to increase brand visibility and start converting followers into loyal clients?
Let’s get ready to learn with Anna Frandsen…
On this episode, we discuss:
- The five steps to help you nurture and create an ongoing culture inside of your Facebook group
- Why it’s so important to create compelling written content and the role it plays in increasing your visibility and attracting the right audience
- Practical tips to help you turn your engaged audience into paying customers
Join the BizChix Community
Connect With Anna Frandsen
Other Links Mentioned:
Listen to Stacking Your Team
Work with Us:
- One Day Mastermind
- GrowthChix Accelerator Program
- ProfitChix Mastermind
- CEOCHIX Mastermind
- Strategy Session
Join the BizChix Community
This episode was first published at BizChix.com/381. Subscribe to our sister podcast, Stacking Your Team, on your podcast app or listen at bizchix.com/category/team/.
Transcript
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| 0:00.0 | Welcome to social media summer camp, a series designed to help you learn what is working right now in social media. |
| 0:12.1 | Scroll forward or backwards in your podcast app to hear this group of episodes. And hey, if you are listening in the future, these episodes are not just for summer. I thought it was just a fun way to name this series. So I hope you're enjoying social media summer camp. Today I have a dear former client and friend Anna Franzen on to share how she builds community and converts leads through her Facebook group. Lots of people have Facebook groups for their business |
| 0:39.8 | or are considering starting one, but in my observations, only a small percentage are actually |
| 0:45.3 | moving people from being a free participant to a paying client. Much of the training we cover |
| 0:51.4 | today can work in a community on any platform. |
| 0:54.7 | And I share the post that always gets the most engagement in our private Facebook group, |
| 1:00.4 | the biz chicks coop. |
| 1:05.8 | Before we dig in, may I welcome you to the biz chicks podcast. |
| 1:10.0 | Hi there. |
| 1:10.6 | I'm your host, Natalie Eckdall. |
| 1:12.6 | I'm a business strategist, hugger, out-of-the-box thinker, author speaker, mama, power napper, |
| 1:20.3 | MBA, and CEO of Bizchicks Inc. Our business is dedicated to helping women entrepreneurs |
| 1:26.3 | grow and skill their businesses while retaining |
| 1:29.9 | more profit and creating more time for their VIPs or very important people. My VIPs are my husband |
| 1:38.1 | Mark and our three children ages four to 17. So we are juggling preschool, elementary school, and high school in our household. |
| 1:46.5 | I have a very full life running a home, family, and this dream business where we coach and |
| 1:53.0 | mastermind with high performing women entrepreneurs from diverse industries, locations, |
| 1:57.7 | cultures, and all different ages. In case you're wondering, I don't have a perfect |
| 2:02.8 | life and I don't claim to be superwoman. It all works because I have teams and coffee. In fact, |
| 2:09.1 | I'm drinking some right now. I have help at home and in the business. I always encourage women |
| 2:14.8 | to get as much help as they can afford, and may I remind you that |
| 2:19.0 | just because you can do something does not mean that you should. Our bizchicks team would |
... |
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