This is Primal Potential and I am your host, Elizabeth Benton.

Through education, motivation and implementation, we will bridge the gap between knowing and

doing so we can master fat loss naturally and help you reach your highest potential.

Let's get started.

Hello everybody and welcome back to the Primal Potential Podcast.

I hope you are having a great day today.

I am Elizabeth Benton and we are going to have an unexpected book club episode today and

I'll tell you just why it is unexpected.

I'll give you a little bit of the backstory and ask if you have ever heard of Seth Godin.

He is a bestselling author, marketing guru, businessman, extraordinaire.

Anyway, he runs a program called the Alt MBA.

Basically like alternative education for business owners or really just business people in

general doesn't have to be business owners.

Long story short, a couple months ago I decided to apply to his summer session, lo and behold

I got in.

So it starts next week.

It hasn't started yet so I don't have much about the experience to share with you.

But before it kicked off, we were all asked.

Some of us who were accepted and enrolled into the summer session of his Alt MBA to write

a one page actionable book report for the group on a book that we think most people have

not read.

So it had to be a book that you think most people probably haven't read.

...