343. Social Media Trends & Using Reels/TikTok To Get Clients
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.6 • 667 Ratings
🗓️ 23 June 2022
⏱️ 20 minutes
🧾️ Download transcript
Summary
The truth is you either adapt or die in this industry and no better example of this is social media and the trend towards short Tiktok style video. I'll share with you some of the frameworks that have been successful for us working with Alex and Leila Hormozi's social media team as well as apps you can use to crush your organic content. Topics include:
- Quick Tips at the End for Tips about Social Media
- Creating Reels that Turn Into Clients
- Thank You For Everyone’s Support
- The Highest Selling Book of All Time
- Belief Breaking Framework
- Another Framework
- Limiting Belief
- Sell the Copy in the Reel/Video
- Apps We Use
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | You can use this in any kind of marketing effort. |
| 0:01.6 | Or if you're trying to get your husband, boyfriend, girlfriend, to do what you want, right? |
| 0:05.7 | You just follow this. |
| 0:07.1 | So you go, it's three parts. |
| 0:09.0 | Step one, disqualifier question. |
| 0:11.3 | Hey, are you blank? |
| 0:13.1 | Step two, empathetic based question. |
| 0:15.6 | Does it ever feel like blank? |
| 0:17.6 | Step three, opportunity based question. |
| 0:20.3 | What if I told you blank? |
| 0:23.6 | Yo, what up FitBiz podcast fam? Jordan here. Today we're going to cover three really valuable things. |
| 0:28.5 | Number one, social media trends. We're seeing a huge trend towards short video, right? TikTok style, |
| 0:34.5 | reels. And what's that mean? Well, we've started to transition and we've done a lot of testing and we've learned a lot |
| 0:40.3 | over the last couple of months. |
| 0:42.3 | And if you stay to the end, I'm actually going to share with you some quick tips, three |
| 0:46.3 | really important tips to get your videos, more views, more reach, based on what we've learned |
| 0:50.3 | from working with an agency who's helping us manage our social media accounts |
| 0:55.1 | to produce those short real style videos. And, you know, we're paying this agency like 10 grand |
| 1:01.0 | a month right now. It's the same company that manages Alex and Layla Hermosey, Grant Cardone, |
| 1:05.3 | Jordan Peterson, Lewis Howes, Ryan Stumann. So we've got a lot of really cool insights and |
| 1:10.4 | data that I'll share with you, |
| 1:11.3 | but you've got to say to the end. The number two, how to use belief breaking in your content |
... |
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