Side Hustle Show, 3.12. Six rules to scale any side hustle. Or how to get out of your own way.

What's up, what's up, Nick Loper here, welcome to the Side Hustle Show because you want to build something that works when you're not.

This is an episode about getting out of your own way, about the transition from technician to business owner.

When we start out, we are everything in our business.

I mean, sales, customer support, design, marketing, bookkeeping, operations, you name it.

And what happens if we're not careful or

if we're not intentional about it

is we end up building ourselves another job.

Does that sound familiar?

Today, I want to challenge you and really challenge myself

because this is something I'm still working on,

to think like a CEO, to take a higher level view

of everything you have going on in your business

and a look at the bottlenecks and the opportunities.

To help me work through what we're going to call the six rules of scale, I invited Sean Marshall

from Family Rocketchip.com back to the program. We last heard from

Sean way back in episode 92 that was early 2015 and I think he's someone worth

paying attention to because he set up his business, which is an online marketing agency,

he set it up in such a way that the day-to-day operations don't require much of his direct involvement at all. On the surface it's a

freelancing business right I'll deliver XYZ result for this client but Sean

has navigated himself away from the common freelancing trap or ceiling of trading his own time for money.

And in doing so, that affords him in his family a pretty cool lifestyle.

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