The ONE Thing is the surprisingly simple truth behind extraordinary results. That truth: time is our most valuable resource. The problem is that most people wake up every day spending their time because they were never taught how to invest it. How to make sure that they had clarity on their priorities – that their calendar actually reflected their priorities instead of being filled with meetings and to-dos. We’re going to dive into some practical ways that you can achieve even higher levels of results for yourself personally. The ONE Thing outlines the idea of moving from E to P: from entrepreneurial to purposeful. You act entrepreneurially when you rely on your natural abilities: doing the best that you can do. Being purposeful takes looking outside of yourself to do things to the best standard that they can be done. While it’s a simple idea, it’s not easy. That’s where Ron Friedman comes in. He literally wrote the book on decoding greatness (appropriately called “Decoding Greatness”). He walks you through what it means, how you can benchmark and reverse engineer your progress, and the three simple steps you can take to get started immediately. It can be frustrating, bridging the gap between where you are and where you should be… but it doesn’t have to be. If you stop working based on your natural abilities and start relying on the examples of those who’ve gone before you, spotting what made the difference, and putting that into a simple plan that you can execute in your life. What’s The ONE Thing you can do, such that by doing it, everything else would be easier or unnecessary? To learn more, and for the complete show notes, visit: the1thing.com/podcast. In this episode, you will learn... [03:02] Why Ron got so invested in reverse engineering greatness [06:42] The benefits of benchmarking [09:19] How to look outside your industry for inspiration [12:22] The myths of greatness [17:19] About doing the important instead of the urgent [26:36] The process of reverse engineering [34:01] How to apply the process of reverse engineering to your personal life Links & Tools From This Episode ronfriedmanphd.com ignite80.com Read: “Decoding Greatness” Mentioned in this episode: Factor 75 Head to FactorMeals.com/one50 and use code one50 to get 50% off. That’s code one50 at FactorMeals.com/one50 to get 50% off! Factor 75