#30 How Can Emerging Designers us Community to Compete with Fast Fashion? With Hillary France, CEO of Brand Assembly
Boutique Chat
Ashley Alderson
4.9 • 867 Ratings
🗓️ 21 August 2018
⏱️ 55 minutes
🧾️ Download transcript
Summary
Brand Assembly was created with one purpose in mind: to help emerging fashion brands grow their business by creating a community that leverages resources and provides a platform for brands to support one another. By creating a nurturing and collaborative atmosphere, Brand Assembly removes the barriers of entering a highly competitive contemporary market and assists in building a successful business.
For show notes & resources visit the episode webpage below or click here.
Want more information on #BoutiqueChat? Visit www.theboutiquehub.com/boutiquechat
***
Facebook: @boutiquehubashley
Instagram: @boutiquehubbusiness & @ajalderson
Join our community of retailers, brands, influencers, service providers and insiders: www.theboutiquehub.com/join
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Holy smokes, you guys. How did we get to episode 30 so fast? We're here. And this week, we're talking to |
| 0:05.0 | Hillary France, the founder and CEO of Brand Assembly. You guys are going to like this one. |
| 0:14.9 | Let's talk about your business, strategy, and the juicy details of what actually works, from |
| 0:19.8 | mainstream fashion to fashion on Main Street |
| 0:22.6 | and the entire ecosystem behind it. How do we scale your company and do it with the balance and |
| 0:27.5 | the happiness that we all seek? Let's hear from those insiders, experts, and strategists that |
| 0:32.3 | actually make it happen. I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat. |
| 0:52.2 | You know, guys, if there's one thing that Beth, our director of operations, does really well at the boutique hub, it's stock people on Instagram. |
| 0:55.2 | And I don't mean stock them on Instagram in a creepy way, but I mean she is always looking for new accounts to follow to be inspired, whether it's |
| 1:00.0 | from graphic design or event layout or finding new companies and new accounts that we should |
| 1:05.2 | know and collaborate with to help our community at the boutique hub. So I wasn't surprised when |
| 1:10.7 | Beth found this great account |
| 1:12.7 | on Instagram called Brand Assembly. Soon after she introduced me to follow Brand Assembly, |
| 1:17.9 | she was so inspired by the design and the feel of this company and what they were accomplishing, |
| 1:23.8 | but also the fact that what they were doing was really similar to what we're doing at the |
| 1:27.3 | boutique hub connecting the boutique industry. They're connecting contemporary design space |
| 1:33.2 | and emerging designers in the contemporary fashion world to one another and living in a spirit |
| 1:39.3 | of community over competition just like we are at the boutique hub. So needless to say we knew we needed to meet the team |
| 1:44.9 | at brand assembly. Now it wasn't long after this that we headed to Dallas for our second annual |
| 1:50.0 | boutique summit and wouldn't you know it but brand assembly was also showing at Dallas Market |
| 1:55.1 | Center. So after we had a chance to meet up with Hillary France, the founder and CEO of Brand |
| 2:00.4 | Assembly, we knew we wanted to collaborate more often with them. They had a chance to meet up with Hilary France, the founder and CEO of Brand Assembly, |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Ashley Alderson, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Ashley Alderson and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.