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The Tom Ferry Podcast Experience

3 Real Estate Agent Positioning Strategies to Stand Out in the New Market | #TomFerryShow

The Tom Ferry Podcast Experience

Tom Ferry

Education, Self-improvement, Business

4.81.1K Ratings

🗓️ 9 April 2019

⏱️ 7 minutes

🧾️ Download transcript

Summary

To succeed in today’s new normal market, differentiating yourself is more important than ever. It’s time to “fight back” and do some disrupting of your own. Today, I’ve got THREE MORE strategies to differentiate yourself in a crowded marketplace. Don’t be compressed any more by disruptors and non-traditional models… Learn these 3 additional positioning strategies… Use them… Excel with them! For show notes and more information visit: https://tfi.media/2U4Y6y9

Transcript

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0:00.0

You become the one that everyone else gets pissed off about because you're disrupting everything. Welcome to the Tom Ferry Show. I am not Tom Ferry. I am Sean Perman, a video

0:20.1

producer here at Tom Ferry. If you remember back to episode 202, Tom shared

0:26.1

with you three strategies for how you can better position yourself in this new

0:30.1

market. Well today I wanted to bring to you three more strategies that Tom shares

0:34.6

for how you can help stand out and better position yourself in the changing market

0:39.3

for 2019 and 2020. So take a look, take some notes, and start implementing them today. Enjoy.

0:47.0

So let's get to work. Not being motivational in any way shape or form.

0:54.0

How many of you are well planned, your strategies in place, you know the tactics that you have

0:59.7

to do to guarantee 2019 your best year ever?

1:03.6

Who would like a dramatic increase

1:07.2

in people emailing, texting, calling, referring,

1:10.3

sending you business and saying,

1:12.2

we've done our research, we've chosen you, come on over. sending you

1:14.1

Come on over

1:15.3

Come on over bring couple contracts because I've got three else I want to sell who wants way more of those

1:19.1

Okay

1:22.1

I know why you're currently not getting it.

1:25.0

And I'm just letting you know right now.

1:27.0

Saying your number one and you have a lot of reviews is great in a 2018 environment.

1:32.0

In a 2020 environment it simply will not be enough. Do you hear what I'm saying? You can remember things you did in the past that set you apart? Those things have to shift again and

1:46.0

I'm going to walk you through and give you detailed examples and a framework for

1:50.3

you to start thinking about how you're going to position yourself and then market yourself.

...

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