3. CEO of Morphogen Nutrition Ben Hartman, The Supplement Industry, and Quality vs Ploy Marketing
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.6 • 667 Ratings
🗓️ 27 August 2018
⏱️ 86 minutes
🧾️ Download transcript
Summary
On today's episode, we are joined by the CEO of Morphogen Nutrition Ben Hartman. Ben's journey starting Morphogen is a story you won't want to miss and what he's learned over the course of its 7 year growth. We also talk about the supplement industry, where it's at today, and how to distinguish quality from fraud.
Time Stamps:
(0:45) Ben Hartman Intro
(2:31) How Erin and Jordan know Ben
(4:52) Ben’s Start
(10:00) Ben’s Early Struggles
(12:15) Tension and Motion
(19:00) Ben before Morphen Nutrition
(21:41) Nutrition and Dietetics Field
(29:31) The Start of Morphogen Nutrition
(34:01) Alphagen and the Supplement Field
(46:46) Supplement Talk
(1:03:16) Current Supplement Industry
(1:09:30) Future Morphogen Products
(1:22:52) How Ben finds his Flow
RESOURCES:
Follow Ben on Instagram @morphogenben and check out Morphogen's Website
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | Flow state, also known as in the zone. Being immersed in a feeling of energized focus and enjoyment resulting in a loss of one sense of space and time. |
| 0:10.7 | This is the Flow State of Mind podcast. Thanks for joining everyone. This is Aaron Diamond. And I'm Jordan Dugger. |
| 0:17.3 | We are entrepreneurs, fitness coaches, and social media influencers. We believe there is nothing more captivating than listening to somebody talk passionately about their flow. |
| 0:25.6 | Here we aim to bring you stories from ourselves, guests and thought leaders, |
| 0:29.6 | ranging in subjects from health, fitness, physique sports, psychology and business. |
| 0:33.6 | Let's get started so you can learn, be entertained, and possibly even discover your flow state. |
| 0:44.5 | Hey guys, thanks again for joining. Today we have a very special guest, our friend Ben Hartman, |
| 0:50.2 | the owner of Morphigen Nutrition. I'm so excited for you guys to listen to this. |
| 0:55.8 | We really cover a ton of topics from exercise programming to mainly supplements, |
| 1:02.7 | and he blew my mind with his knowledge. |
| 1:05.0 | And then he just has a really amazing story. |
| 1:07.0 | He and his wife own the company. |
| 1:09.1 | They work so well together, |
| 1:10.1 | and he has just such an |
| 1:11.3 | amazing perspective on life that I'm really, really excited to share with you guys. |
| 1:15.2 | Yeah, morphogen is a really, really powerful and sort of revolutionary company in the fitness |
| 1:19.8 | and supplement space. He's going to talk a lot about his mission statement. It is no bullshit. |
| 1:24.3 | It is ethical, efficious doses. And it's a product that Aaron and I both recommend to all of our clients because all of his |
| 1:31.5 | products are so backed by science. |
| 1:33.8 | They're dosed in the right ranges. |
| 1:35.2 | They work and there's no BS kind of stuff that we see a lot of times in the supplement |
| 1:39.3 | industry. |
... |
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