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Selling on Amazon with Andy Isom

#264 - Please don’t make this Amazon PPC mistake!

Selling on Amazon with Andy Isom

Andy Isom | Amazon FBA Seller & Agency Founder

Amazon, Business, Amazonfba, Selling, Marketing, Entrepreneurship, Personalbusiness, Productbusiness, Ecommerce, Onlinebusiness

4.9816 Ratings

🗓️ 10 July 2023

⏱️ 27 minutes

🧾️ Download transcript

Summary

The number one Amazon PPC mistake my students and non-students make is that they do not structure their Amazon advertising campaigns effectively. About 90% of the time, I see this critical mistake being made.

In this episode, I talk about how you can organize and create strategy for your campaign. I recommend that you check other podcast episodes related to Amazon PPC. 

 

⬇️ Click to view my available resources!

https://www.andyisom.com/

 

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Transcript

Click on a timestamp to play from that location

0:00.0

90% gosh I could probably say 95 easily 9 out of 10 people who literally are just lost and

0:09.7

confused with their advertising or they're like my results I can't get results I don't

0:13.8

know what's wrong can you take a look 9 out of 10 have terrible campaign structure

0:18.7

there's no organization there's no strategy behind

0:22.9

their advertising campaigns it's just randomness what's up guys you're listening

0:34.1

to another episode of selling on Amazon with Andy Isam.

0:39.1

Please don't make this Amazon PPC mistake. This is a mistake that I see so many people making.

0:51.9

In fact, a lot of my students even make this mistake, which again, I'm not here to

0:57.2

I'm not here to call anyone out. You probably know who you are if you're listening to this episode

1:02.3

because I've had a lot of conversations with people. So remember, if you're listening to this

1:08.8

episode, you're like, oh my gosh, Andy is chewing me out in this episode. I am not. You are one of many people. So remember, if you're listening to this episode, you're like, oh my gosh, Andy is chewing me out in this episode. I am not. You are one of many people who make this critical

1:17.3

mistake with their Amazon PPC. And that is they do not structure their Amazon advertising

1:25.7

campaigns effectively. I cannot tell you how many messages I've

1:32.9

gotten from students and non-students. So like students in my programs and my Facebook groups

1:37.6

on Instagram and non-students, right? Just complete strangers who like find me and hit me up and like,

1:43.5

hey, Andy, I need,

1:44.4

you know, some advertising help. Can you take a look and let me know what I'm doing wrong with

1:48.3

my campaigns? 90%. Gosh, I could probably say 95. Easily nine out of 10 people where I've taken the

1:59.6

time to look at their bulk sheets. They've sent me bulk sheets

2:02.5

or they've given me access to their advertising account or, you know, they've sent me a screenshot

2:06.6

or video or whatnot of their campaigns. Nine out of 10 people who literally are just lost and

2:13.5

confused with their advertising or they're like, my results, I can't get results. I don't know what's wrong.

...

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