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Boutique Chat

#264: Ecommerce Marketing Strategies to Increase Sales with Ezra Firestone, CEO of Smart Marketer

Boutique Chat

Ashley Alderson

Entrepreneurship, Business, Marketing

4.9867 Ratings

🗓️ 16 June 2020

⏱️ 63 minutes

🧾️ Download transcript

Summary

Today Ezra Firestone, CEO of Smart Marketer, joins us for Ecommerce Marketing Strategies to Increase Sales. Ezra has years of experience building multiple businesses that bring in $20+ million in yearly revenue, and he's here to share some of his secrets to success. He goes over topics such as email marketing, product pages, how to be a fit leader for your team, and revealing the common gaps found in Ecommerce businesses. You won't want to miss this incredible opportunity to learn from the best in the business, tune in to get all the details!

Transcript

Click on a timestamp to play from that location

0:00.0

Get ready for episode number 264 with one of my idols, you guys. If you love e-commerce, get ready to hear my chat with Ezra Firestone.

0:14.9

Let's talk about your business, strategy, and the juicy details of what actually works, from mainstream fashion to fashion

0:21.7

on Main Street, and the entire ecosystem behind it.

0:24.8

How do we scale your company and do it with the balance and the happiness that we all seek?

0:29.4

Let's hear from those insiders, experts, and strategists that actually make it happen.

0:33.6

I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat.

0:56.0

You guys are in for such a treat today because I am so excited and so humbled to get to interview one of my absolute idols, the number one resource for e-commerce strategy in the world, Ezra Firestone. Now, if you don't already follow Ezra,

1:01.1

Ezra is the CEO and co-founder at Boom by Cindy Joseph, an over $20 million a year e-commerce brand.

1:09.3

Also the founder and CEO at smartmarketer.com where he breaks

1:12.9

down all of his ecommerce strategy and also Zipify apps and Zipify pages, which you can find in

1:19.1

the app store on Shopify. Now, I followed some of Ezra's amazing Black Friday funnels and

1:25.2

his strategy for years. So to have the opportunity to have him on our

1:28.6

podcast was really something special. So check out not only the audio version of today's podcast,

1:34.0

but also the video version over on our YouTube channel. And I know you guys are asking me the

1:39.7

question because we love hearing from men with beautiful hair, or maybe it's just rare to see men with

1:45.4

beautiful hair like Ezra's, so I had to ask him about his routine. And I think he got quite the

1:50.2

chuckle out of it. Guys, Ezra is such a shining star in our industry, and I admire him for a number

1:56.0

of reasons. So I hope you love this interview as much as I did. Take notes. There's lots of goodies inside.

2:04.9

All right. Hey guys. Welcome to the show this week. I am over the moon excited because honestly,

2:10.8

Ezra, you're probably one of my favorite people to follow in this industry. You are like

2:14.2

the top of the top when it comes to e-commerce experts. So we are so

2:18.4

flattered to have you on the show. Thanks. Super happy to be here. You know, love the opportunity to

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