4.8 • 11.8K Ratings
🗓️ 3 July 2025
⏱️ 78 minutes
🧾️ Download transcript
Supplement Wizard & Organifi Founder Drew Canole
Where does he get his ideas? (1:25)
Multi-dimensional mindset. (7:10)
How do they make these compounds taste so good? (9:04)
His newfound obsession with protecting his daughter. (12:50)
A 10+ year partnership. (13:44)
The biggest shift in the supplement space. (15:44)
The formula for staying relevant and authentic. (16:47)
Pro-regulation or not? (23:01)
Drew’s health crisis. (28:10)
His homebirth experience. (30:20)
Post-traumatic growth. (32:36)
Leveling up as a human. (38:28)
Changing into your Dad clothes. (40:08)
How has becoming a father changed him? (44:45)
Technology and children. (51:49)
Capturing your audience. (54:09)
The scary fertility downward trend. (56:05)
Nature is the greatest healer. (59:27)
The Organifi typical avatar. (1:03:19)
Customer first. (1:05:16)
Balancing diet & workouts with your current stage of life. (1:09:33)
Related Links/Products Mentioned
Visit Organifi for the exclusive offer for Mind Pump listeners! **Promo code MINDPUMP at checkout for 20% off**
Visit Eight Sleep for an exclusive offer for Mind Pump Listeners! ** Use the code MINDPUMP to get $350 off your very own Pod 5 Ultra. The best part is that you still get 30 days to try it at home and return it if you don’t like it – – Shipping to many countries worldwide. **
July Special: MAPS Split or Anabolic Metabolism Bundle 50% off! ** Code JULY50 at checkout **
Mind Pump #1945: How to Formulate a Supplement That Works With Shanais Pelka
Featured Guest/People Mentioned
Drew Canole (@drewcanole) Instagram
Mike Matthews (@muscleforlifefitness) Instagram
Jordan B. Peterson (@JordanBPeterson) Twitter/X
Click on a timestamp to play from that location
0:00.0 | If you want to pump your body and expand your mind, there's only one place to go. |
0:06.3 | Mind Pump, Mind Pump with your hosts. |
0:09.2 | Sal DeStefano, Adam Schaefer, and Justin Andrews. |
0:13.4 | You just found the most downloaded Fitness Health and Entertainment Podcast. |
0:16.4 | This is Mind Pump. |
0:17.6 | Today, we have Organify Supplement Company founder Drew Canoli. He's a supplement |
0:23.8 | wizard. So I had a lot of fun talking to him. In fact, this is one of the few people I can really |
0:28.6 | geek out on with supplements. He's also a great guy. This is a fun episode. His company, of course, |
0:34.2 | is Organify. And if you go through our link, Organify.com forward slash mind pump, use the code Mind Pump. |
0:38.8 | You get 20% off any of the products he talks about this episode and all the rest of the products. |
0:44.5 | Now, this episode is brought to you by a sponsor, 8Sleep. |
0:46.9 | This is the most advanced sleep system in the world, sits on your bed, AI technology controls the temperature of your bed to help you sleep better. |
0:56.4 | It's individualized. There's nothing like this in the world. Go to 8Sleep.com. |
1:01.7 | Spell out 8. So 8Sleep.com forward slash mind pump. Use the code mind pump and you'll get |
1:05.5 | $350 off your very own Pod 5 Ultra. We also have a sale this month on some programs |
1:12.0 | maps split and the anabolic metabolism bundle of programs all of that 50% off |
1:17.6 | if you're interested go to maps at fitness products.com and then use the code july 50 for that |
1:22.9 | discount here comes a show drew welcome back to the show rock and roll thanks. Thanks for having me. I got to ask you, dude. So you do such an incredible job of bringing supplements to the market and then everybody follows your trend. And the example I'll use is Shilajit. When you guys sent us the Shilajit gummies, I remember us these guys, |
1:44.3 | I was so excited because I was familiar with Shilajit. |
1:46.5 | Justin, |
1:46.9 | yeah, |
1:47.0 | had no idea what the hell it was. And a lot of people didn't know what it was, but it's been around forever. It's been using heravetic medicine forever. Thousands of years. There's studies that support the hell out of it. And I'm a supplement dork or nerd. And so I knew about it. |
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