259: SEO Basics to Refresh Your Site Right Now

The Goal Digger Podcast

Jenna Kutcher | Entrepreneurship, Business Strategy & Marketing

Business, Marketing

4.8 • 12.3K Ratings

🗓️ 22 May 2019

⏱️ 37 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

SE-Oh no, what does it all mean?

Search Engine Optimization, the beast we all have to tame if we want our content to get seen on the world wide web. And best case scenario our content isn’t only SEEN, but it’s ranked high up on that Google results page and gets those coveted clicks.

I’ve covered SEO on the show before but I’m seeing the question pop up more and more ‘cause it’s just one of those things that continues to challenge us, confuse us, and keep us from even starting.

The Google algorithm judges our pages with over 200 different criteria -- Trying to master them all would be a full time job, and you’ve got bigger things to do. So what will actually move the needle? How can you rank ahead of your competitors? What’s worth the fuss? It’s all in this episode.

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Transcript

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0:00.0	You're listening to the Gold Digger podcast episode number 259.
0:05.0	SEO guys, it's back.
0:07.6	I heard you loud and clear.
0:09.2	You guys wanted to learn more about SEO or search engine optimization and how you can
0:14.1	incorporate it easily into your own business.
0:17.1	I taught a pretty in-depth episode back on episode 177 all about what SEO is, how you can
0:23.8	get started harnessing the power of it, and what you need to know in order to make it
0:28.3	work for you.
0:29.3	And it's very important.
0:30.3	And it's been one of our most popular episodes.
0:33.5	So if you want to check that one out first, head to jennicutrablog.com slash SEO and tune
0:39.8	in.
0:40.8	And then you can come back to this one.
0:42.8	I am so excited about today's show.
0:45.0	We're going to dive right back into SEO and teach you how to use this power to get your
0:51.1	pages seen.
0:52.1	Are you guys ready?
0:53.1	Here we go.
0:55.4	We're listening to the Gold Digger podcast where we firmly believe that work doesn't have
1:00.1	to feel like work.
1:02.2	Self-made millionaire and marketing guru Jenna Kutcher will help you redefine what success
1:07.4	looks like.
	...

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