250: Practical Fair Housing Tips
Hustle Humbly Podcast
Alissa Jenkins & Katy Caldwell
4.9 β’ 914 Ratings
ποΈ 20 May 2024
β±οΈ 51 minutes
ποΈ Recording | iTunes | RSS
π§ΎοΈ Download transcript
Summary
Fair housing isn't just a compliance box to check, it's the foundation of how we serve every single client well. In this episode, we welcome fair housing expert, national speaker, and practicing DC-area agent Harrison Beacher to break down what fair housing really looks like in our day-to-day business and where so many agents accidentally get it wrong.
Harrison is the managing partner of Coalition Properties Group, a 2016 Realtor 30 Under 30 alum (same class as Alissa, fun fact), 2024 co-chair for NAR's Meetings & Conference Committee, and an inaugural NAR Fair Housing Champion. He brings a perspective that's equal parts practical and convicting, and he hands you tools you can use on your very next listing appointment or buyer consult.
We cover the common mistakes agents make without realizing it, how to slow down and meet clients where they are, how to handle sellers who say things they shouldn't, and what the proposed NAR settlement could mean for fair housing, especially for first-time and marginalized buyers.
Here's what we cover in this episode:
- Why good intentions aren't enough and how to check your own bias before it costs a client
- The three-step framework Harrison teaches agents: slow down, own your bias, meet people where they are
- Common fair housing violations that happen by accident (and how to avoid them)
- How to confidently redirect a seller who says something problematic during a listing appointment
- The "make it about the money" pivot that helps sellers understand why limiting buyers hurts them
- What the proposed NAR settlement could really do to fair housing and buyer access
- Why buyer net sheets and lender-prepared cost estimates are about to be non-negotiable
- Scripts for the new buyer agency conversation when a seller isn't offering compensation
- Building partnerships with lenders, grant programs, and Local Economic Development Authorities
- The three NAR classes every agent should take: At Home with Diversity, Bias Override, and Fairhaven Simulation
Key quotes from this episode:
- "People get frustrated and judge others by their actions, then get mad when others don't judge them by their intention." - Harrison
- "Clarity is power. The more redundant I can be, and if it's all in writing and everybody agrees, there's no issue." - Harrison
- "We need to expose your home to everybody. If we're going to discriminate at all, we're reducing the potential buyer pool, and that can impact your pocket." - Harrison
- "It's not about you. The more different your client is from you, the more effort you're going to have to put into that relationship." - Alissa
- "The strong stay. The ones looking for loopholes aren't going to make it." - Alissa
Products, people, and previous episodes mentioned:
- Harrison Beacher on Instagram: @hlbeach
- Coalition Properties Group: coalitionpg.com | @coalitionproperties
- All Blends Perfectly Podcast (Harrison's podcast)
- National Fair Housing Alliance (Lori Brenner)
- Paula Monthofer (@pmonthofer on Instagram)
- The Birdseed Foundation (DC nonprofit)
- NAR Fair Housing Champion Award
- At Home with Diversity (AHWD) designation
- Bias Override (NAR-approved class)
- Fairhaven Simulation (NAR fair housing training)
- Realtor Magazine 30 Under 30 Class of 2016
If you enjoyed this episode, please leave us a review and share it with another agent who needs to hear this. And don't forget to send us your toast at team@hustlehumblypodcast.com.
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Music:
Straight A's by Connor Price β https://connorprice.shop/
The Good Life by Summer Kennedy β https://soundcloud.com/summerkennedy/the-good-life
Be The One by Matrika β https://uppbeat.io/t/matrika/be-the-one
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Oh, our seller's not offering any compensation, so I'm sorry you're going to have to like figure that out. |
| 0:07.0 | Be mad, go ahead and punch the air, right? |
| 0:11.0 | Like squeeze your anger ball. |
| 0:13.0 | And then after you realize, those are focused around a faulty premise. |
| 0:20.0 | Like everything that they are based on is faulty. |
| 0:22.3 | And what's faulty about it is that. |
| 0:26.8 | They left their feeling so empowered |
| 0:29.2 | because the lender gave them homework. |
| 0:32.9 | Ask yourself, why am I talking right now? |
| 0:35.0 | Right? |
| 0:35.8 | Am I just feeling the air because I'm nervous? |
| 0:38.5 | Am I like mirroring matching their energy? |
| 0:40.6 | Hi y'all. |
| 0:41.1 | Welcome to Hustle Humbly. |
| 0:42.3 | It's Alyssa and Katie and we are two top producing realtors in the Baton Rouge market. |
| 0:46.3 | We work for two different companies where we should be competitors, but we have chosen |
| 0:49.7 | community over competition. |
| 0:51.3 | The goal of our podcast is to encourage you to find your own way in business. |
| 0:55.0 | So stop comparing yourself and start embracing your strengths. |
| 0:58.7 | Hi, everyone. It is episode 250. Today we have a guest. It's been a minute since we had a guest. |
| 1:05.0 | So I'm going to tell you a little bit about Harrison Beecher and then he can fill in the blanks for us. |
| 1:10.5 | Harrison is a native Washingtonian. |
... |
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