Well, this is a fun one. Welcome to SideUSL School. Welcome to Throwback Thursday. I think

I said yesterday was a fun episode. It was a very different kind of episode, looking

at a question of someone who felt discouraged from failure Friday. This is fun in a different

way. I guess yesterday's fun was more like a meaningful fun. This is like fun and fun,

like just fun. We're going to take a look at somebody's story who's evolved since we first

featured them. Again, Throwback Thursday. That's the segment. In this case, we're going to

hear from the visionary behind a cricket farm that specializes in edible insect snacks,

edible insects in particular crickets, thus cricket farm. He's going to share some insights

into supply chain challenges, market shifts, all kinds of stuff that has happened for him

over the past couple of years. I should say first, last week we heard from an action figure

seller who buys and sells hundreds of GI Joe transformers and other classic brands every

month. Today, we're going to go to cricket farms. His name is Robert. I'm not going to

say a whole lot about this. I just want him to share the story because, of course, we love

hearing about edible insects. Doesn't everybody? Okay. What's happened since? I'll come back

to the end with a quick wrap up.

Hello, side hustle school listeners. It's been a fascinating couple of years since I last

shared the story of my cricket farm, specializing in edible insect based snacks. You might

remember in my initial foray into the world of insect cuisine, replete with cricket flour

and protein bars. Today, I'd like to give you an inside look at the transformation my

business has undergone, with a focus on what's new. When I first started, edible insects

were hard to sell, but the market has become more open to alternative protein sources, partly

due to the growing awareness of sustainability. However, this shift wasn't without its challenges.

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