247. The RIGHT Way To Teach In Your Content: A Simple 3-Step System For Simplifying Your Message and Create "AHA" Moments For Prospects and Clients
The Fitness Business Podcast with Erin Dimond and Jordan Dugger
Erin Dimond and Jordan Dugger
4.9 • 670 Ratings
🗓️ 19 July 2021
⏱️ 14 minutes
🧾️ Download transcript
Summary
You know you can coach… but can you teach? Not sure how to structure your freebies or long form content? Lack of action taken from potential clients after you release a freebie? We have the answer for you in this short episode, giving you a few proven frameworks to use to simply your message and get people to take action after having their "AHA" moment.
Time Stamps:
(0:20) Learning How to Teach
(1:30) The Dog and Garlic Story
(3:50) Contextual Framework for Teaching
(5:40) Give Away Your Best Stuff
(6:22) Using Visuals
(9:41) Belief Breaking Formula
(11:26) Please Share
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Transcript
Click on a timestamp to play from that location
| 0:00.0 | What's up party people? Welcome back to the flow state of mind. Geez, why do I always do that? |
| 0:04.4 | Formerly known as flow state of mind, the FitBiz podcast, Jordan here with a solo episode today all around. |
| 0:09.6 | I'm going to teach you how to teach. Okay. And why this is important is so many coaches are great at being coaches. |
| 0:16.5 | And but coaching and teaching are really two different things. You know, so as we're trying to like understand, uh, |
| 0:22.6 | how to get our point across like between marketing, between our content or like |
| 0:26.7 | trying to communicate information to our clients, |
| 0:29.6 | it's so important to have a simplified contextual framework in terms of how to teach. |
| 0:33.6 | So that things actually stick. |
| 0:35.1 | And there's a quote that I want to share by Albert Einstein. |
| 0:36.8 | This is I never teach my pupils. |
| 0:38.3 | I only attempt to provide the conditions in which they can learn. |
| 0:42.1 | And what it means is there's a process that you have to deploy to teach because |
| 0:45.9 | people don't learn through lecture. |
| 0:47.3 | They really learn through stories. |
| 0:49.7 | And how they how people learn the best is by making them feel as if the idea was |
| 0:53.8 | their own right so like |
| 0:55.8 | if you think about some of the emphasis like the core points and things that you've learned uh throughout |
| 0:59.4 | your years there's probably a story associated or attached to it that's why you hear me use story so |
| 1:04.1 | much right like um the guard the the dog and garlic story if you guys have never heard that uh |
| 1:08.9 | to emphasize the point as to why you |
| 1:11.3 | need to simplify and keep your marketing more shallow and speak more to people about what they think |
| 1:15.9 | they want, so you can then have the opportunity to give them what they need. So the story that I always |
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