24 Ultimate Listing Generation Tactics Pt. 1 | This Week in Marketing
The Tom Ferry Podcast Experience
Tom Ferry
4.7 • 1.1K Ratings
🗓️ 8 January 2024
⏱️ 25 minutes
🧾️ Download transcript
Summary
Transcript
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| 0:00.0 | As 2024 kicks off, we're going to break down 24 different marketing focus, strategies and tactics designed to generate more listings for you in 2024. |
| 0:09.0 | You know all the sayings, you got a list to last whoever controls the inventory |
| 0:16.1 | controls the marketplace they're all true because reality is listings are the |
| 0:20.9 | lifeblood of your business you know it and I know it, which is exactly why. |
| 0:25.0 | We're going to break down 24 different tactics and strategies that all have a marketing focus or a marketing angle to them designed to help you generate more |
| 0:34.4 | listings in 2024. Now let's talk logistics first. This is not going to be 24 |
| 0:39.2 | different tactics in one podcast. We're going to break this into a four-part series and so today's |
| 0:44.4 | podcast focuses on the first six of 24 total strategies predicated on helping you |
| 0:50.7 | generate more listings in 2024. |
| 0:52.8 | Welcome to this week in marketing. |
| 0:54.2 | My name is Jason Pantana, and I'm so glad you're tuned in. |
| 0:56.7 | If you're new to the channel, well, you are in for a lot of different strategies |
| 1:00.1 | and tactics, and it would mean the world to Tom to myself to our entire channel |
| 1:04.4 | if you would tap that big red subscribe button and there's a bell icon right next to it |
| 1:08.1 | that if you tap that it turns on notifications so you get alerted whenever we publish |
| 1:12.0 | new videos like this like when next week you get to watch part two of our 24 different listing attraction, listing generation strategies and tactics marketing focus session. |
| 1:21.0 | That's a lot of words, let's dive in. Number one on the list is |
| 1:24.0 | home valuation calls to action. Now these calls to action could be integrated |
| 1:27.8 | into your postcards, could be integrated into your ads on meta on YouTube |
| 1:32.1 | on Google and elsewhere, could be integrated into email |
| 1:35.2 | campaigns you send to nurture leads and contacts, could be a part of even billboards or |
| 1:40.1 | some kind of a physical display banner style promotional sequence. |
... |
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