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How Leaders Lead with David Novak

#230: Hayes Barnard, Founder & CEO of GoodLeap – Purpose creates connection

How Leaders Lead with David Novak

David Novak Leadership

Entrepreneurship, Business, Management

4.8596 Ratings

🗓️ 13 March 2025

⏱️ 53 minutes

🧾️ Download transcript

Summary

If you think “purpose” is just a bland little word for your mission statement, don’t miss this episode with Hayes Barnard, the founder, Chairman, and CEO of GoodLeap, which helps homeowners finance upgrades that make their homes more sustainable. Listen and see how purpose is a powerful force that helps you make connections, build teams, and drive more innovation. You’ll also learn: What he learned about marketing from Elon Musk Why feeling like an underdog might be your biggest advantage The mindset you need to keep pushing, even after success The AI lifehack that’s like having “a genius in your pocket” Take your learning further. Get proven leadership advice from these (free!) resources: The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go  Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business. Connect with David: Keep Up with David on LinkedIn Follow David on Twitter The How Leaders Lead Instagram View insightful clips on TikTok Watch full interviews on YouTube Get the USA Today Bestselling Book "How Leaders Learn"

Transcript

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0:00.0

I want to connect the brightest, most driven, most talented people, people that are on a mission

0:06.2

to do good at meaningful scale. And to do that, boy, you better have a big enough mission

0:12.0

for them to kind of wrap their hearts around. If you think purpose is just a bland little word for your mission statement, let me tell you, you're missing out.

0:29.2

Welcome to How Leaders Lead. I'm David Novak, and every week I have conversations with the very best leaders in the world to help you become the best leader that you can be.

0:38.7

My guest today is Hayes Bernard, the founder, chairman, and CEO of Goodleap,

0:43.6

which helps homeowners finance upgrades that make their homes more sustainable.

0:48.4

He's also got a fantastic foundation, and I can't wait for you to hear more about it,

0:53.9

because I'm telling you, Hayes is a guy who is driven to making a lasting impact in the world.

1:00.9

And he's proved positive that when you lead with a clear sense of purpose, the impact goes way

1:06.5

beyond the bottom line.

1:08.2

It creates connections between people, ideas, and teams. Today, you're going

1:13.8

to see how it's done. Plus, he's got some great stories from his time working with Elon Musk and

1:19.5

Larry Ellison, and you do not want to miss out on those. So here's my conversation with my good

1:25.8

friend and soon to be yours.

1:28.1

Hayes Bernard.

1:34.2

We're going to get into all that you're doing at Good Leap and, you know, all of your major leadership insights.

1:40.4

But first, I want to take you back a little bit and have you start at the beginning.

1:46.2

You know, what's a story from your childhood that shaped the kind of leader you are today?

1:50.2

Oh, man. I mean, I think there's so much. It's funny. When I meet people like you or other extraordinary

1:56.6

leaders that done extraordinary things, the last couple of years, I ask them, once I get to know

2:02.3

them a little bit, I'll say, okay, is it daddy issues, near-death experience, learning disability,

2:08.2

all three, two of the three. And most of the time, they'll have two of the three. And so for me,

...

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