Hey there, Freedom Fighters. You know me. My name is Andrew Warner. I'm the founder of Mixergy,

where I interview entrepreneurs about how they built their businesses. You know, a lot of my friends for a long time after take, in fact, I don't like saying a lot of my friends. Let me talk about one specifically. Noah Kagan. Fricking guy, before he put a bite of food in his mouth at lunch one time, took a photo out. I go, dude, are you putting this on Instagram? He goes,

no, no, I'm sending it over to Adam. I go, what Adam? He goes, you know, our friend, Adam Gilbert. What does Adam need to see what you're eating? He goes, he needs to hold me accountable. He's, I'm working out with him. This is really an interesting thing to do. And Noah did it. And then other friends over the years have done it, and now my partner in Bootstrap Giants, Jesse Poogee,

is working not with Adam, but with one of our... and other friends over the years have done it. And now my partner in Bootstrap Giants, Jesse Poogee,

is working not with Adam, but with one of Adam's coaches, trainers remotely. I go, there's something really interesting here. Years ago, if I would have seen the interesting thing behind this

business, human beings getting text messages from other human beings, holding each

other accountable, I would have thought, nah, the audience only cares about software.

Today, I'm noticing that entrepreneurs are really fascinated by these businesses that are human

run, not software run. And I don't know of another person who I should be talking to about this

beyond Adam Gilbert, because not only has he done it with my body tutor and has built it up over the years as a service where if you're trying to get fit, he'll have remote trainers work with you and get you there.

But now he's created a new thing for people in business who are trying to be business fit, hold their calendars accountable

and themselves accountable. It's called Dund Daily. And so I want to see how it worked back then

and now how he's building a similar business today. I invited a mountain here. Adam, good to see you.

Likewise, man. Thanks so much for having me. I appreciate it.

So how many years have you been doing this? 18 years. 2007 I started.

Did you feel a little bit of inadequacy in the period where SaaS was the only thing that mattered in an entrepreneurial world?

You know what's funny. This is a very mission-driven business for me, so I really never was bothered by it.

So no, but people certainly wanted to only talk about that. That was fine. Okay. You know I'm going to ask you what your revenue is. What can you tell me about what the revenue is? Well, I don't share that publicly. We have 75 coaches. It's a wonderful business. It's in the millions. But that is all I will share.

Profitable?

Yes.

How many of the 18 years was it profitable?

Since day one.

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