#2069 - Q&A: “Too many coaches! I know I need to ‘choose a niche,’ but how?”
Side Hustle School
Chris Guillebeau
4.7 • 3.3K Ratings
🗓️ 31 August 2022
⏱️ 5 minutes
🧾️ Download transcript
Summary
Today’s listener is a life coach who’s heard me say that the way to succeed with this kind of personal service is to choose a focus or niche. Fair enough … but how do you do that?
Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
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Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.
Show notes: SideHustleSchool.com
Email: team@sidehustleschool.com
Be on the show: SideHustleSchool.com/questions
Connect on Instagram: @193countries
Visit Chris's main site: ChrisGuillebeau.com
Read A Year of Mental Health: yearofmentalhealth.com
If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼
Hosted on Acast. See acast.com/privacy for more information.
Transcript
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| 0:00.0 | Welcome to the Side Usual School. |
| 0:10.0 | This is Chris Killabo, so glad you're tuning in today. |
| 0:12.0 | Got a question from a listener. |
| 0:14.0 | This listener is a life coach who wants to get a bit more specific in her offer. |
| 0:19.0 | Her offering, her offering, her service, what she provides, how she's hoping to make money. |
| 0:23.0 | Not that everything in life is about money, but here on Side Usual School |
| 0:26.0 | we are about trying to help you increase your income by using the skills you already have. |
| 0:30.0 | So this caller, she has heard me say that there are too many life coaches out there, |
| 0:35.0 | no disrespect to any life coaches, but the way to succeed with this kind of personal service |
| 0:40.0 | is to choose a focus or a niche. |
| 0:42.0 | You got to be really specialized here. |
| 0:44.0 | You got to stand out somehow, so fair enough, but how do you do that? |
| 0:48.0 | Okay, that's what she's wondering about. |
| 0:49.0 | Let's see if we can help her out. Her name is Sandra. |
| 0:51.0 | Detailed question in my answer coming up after this quick shout out to our sponsor. |
| 0:56.0 | Want to tell you today about our new sponsor, Lands End Business. |
| 1:00.0 | Lands End Business offers fully customized clothes, accessories, and promotional products |
| 1:04.0 | featuring your logo and colors elevated by decades of experience. |
| 1:09.0 | The Lands End sent me a box of some samples, including a high quality blanket. |
| 1:14.0 | I thought it was pretty cool. Got the nice Lands End Business logo on it. |
| 1:18.0 | They also sent me a mug with Jordan Harbinger's name on it. |
| 1:22.0 | So Jordan, he's a pretty cool guy. He's got a podcast I enjoy. |
... |
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