I find myself offering the same advice frequently to those who are either new to selling online or considering selling online.

And the advice I'm about to give applies no matter how long you've been selling online, especially if you've yet to establish multiple income streams. And I'll explain that

as the podcast goes on. I just didn't want to learn, excuse me, I didn't want to lose those of you

who've been doing this a while thinking, oh, this is an episode for the new people only.

Some episodes are, sure, but this one's

for everybody, I think. It's a good refresher. Okay, so here's the topic that comes up frequently

when I'm talking to people who are brand new, they're starting to consider setting up a business

on the internet, and they're asking me questions like, well, I'm just not sure what to sell,

or I'm not sure where to sell or I'm not sure

where to start. I'm kind of overwhelmed with all the options or I bought a bunch of courses and

nothing's, quote, worked for me yet, end quote. There is a misconception out there that success on

business is a matter of finding the right product to sell or buying the right course or it used to be it was a matter of setting up a website there's a lot of misconceptions out there business hasn't changed ever nor will it ever change just because the internet here doesn't mean the rules of business have changed. It's sped

things up. The price of failure has dropped incredibly, but the strategies you need to succeed in

business have always been the same. They always will be the same. It involves serving people well,

building relationships with those people,

and then ideally doing those things so well that they spread the word for you. Those are the people

that succeed wildly. You build something people want, you interact with them in a way that encourages,

entertains, makes them enthusiastic about your product.

They spread the word.

That's successful business.

Whatever your product is, people pay you to be exposed to your products, your goods, services.

The thing the Internet does is it makes it possible for these people to already be gathered in groups where you can easily access them and you can test ideas in rapid fire fashion.

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