#194 S2 Episode 63 - From of Opera Singer to Presidents Club with Bryan Elsesser

Sales Transformation

Leadium

Sales Tips, Sales Training, Founder Led Sales, Marketing, Selling With Video, Founder-led Sales, Sales Prospecting, Management, Sales Management, Business, Sales Advice, Daily Sales Tip, Sales Leadership, Social Selling, Collin Mitchell, Enterprise Selling, Sales Mindset, Outbound Sales, Sales Podcast, Sales

5.0 • 2.1K Ratings

🗓️ 16 November 2021

⏱️ 32 minutes

🔗️ Recording | iTunes | RSS

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Summary

This episode of the Sales Transformation Podcast with Collin Mitchell features Bryan Elsesser, VP Sales at SaaStr who also sits on several advisory boards to young startups. Bryan provides some background on his journey, from starting off as an opera singer and eventually crushing it in sales. Bryan recognized that he loved being in front of people and just matched this with his need to hustle back then. With this in mind, he stumbled upon an AE job in the Yellow Pages and eventually made President's Club. He shares what differentiates A sales professionals from B sales people. Especially in cutthroat industries where you're only as good as your last sale, displaying a work ethic of doing a job until it's done really sets you apart. Management is also very different from leadership, as Bryan experienced. He shares the humbling experience of earning his right to lead and the intricacies of relationships to be able to lead inspirationally.

Transcript

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0:00.0	Sellers are told to sell to the persona, but what if there was a better way to be
0:06.2	more authentic by personalizing the entire sales process all the way from
0:11.5	prospecting to closing.
0:13.7	Humantic AI makes this possible. You can gain personality insights that enable
0:20.1	you to sell the way your buyers want to buy. Head over to Humantic.ai to claim
0:26.4	your free trial so you can book more meetings and close more deals.
0:37.6	Buying behavior has changed. Prospects don't click on links and emails anymore
0:42.7	and they don't watch the videos you spend hours creating every week. Instead,
0:47.4	send personalized gifts and memes using video. You can quickly create engaging
0:52.2	personalized content that immediately grabs your prospect's attention, helps
0:56.8	you stand out in the inbox and does it all without forcing them to click
1:00.6	anything or go anywhere. Head over to vidu.io slash salescast to sign up for
1:07.9	free and spend less time getting your messages across and more time selling.
1:21.7	In the world of sales, you either sink, swim or break through to the next level.
1:27.2	My name is Colin Mitchell and this is sales transformation. A new kind of
1:32.2	sales show designed to bring you through the epic life-changing moments of
1:36.4	elite sellers so you can experience your own sales transformation.
1:44.2	Alright, welcome to another episode of sales transformation. I'm very pumped up
1:48.0	for today's guest. I've got Brian Alessar VP of sales over at Saster. Brian Alessar
1:53.2	is the VP of sales at Saster. He's a driven and accomplished sales leader
1:57.4	and strategies with over 10 years of leading teams and SaaS. Brian sits on
2:01.7	several advisory boards to young startups through his consultancy. Alessar
	...

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