College today can easily cost six figures — even at public universities — and yet so many families still feel completely in the dark about how to prepare for it without sacrificing their own financial future.

My guest today knows this stress intimately.

Patricia Roberts grew up in a low-income household and nearly didn’t attend college at all. A guidance counselor once suggested she stick with her waitressing job instead. But she pushed forward, working multiple jobs, sending money home, earning not just one degree, but eventually a law degree. That education changed her family’s life… but it also came with over $100,000 in student loan debt that took two decades to repay.

That lived experience is what fuels Patricia’s passion today. She’s spent more than 25 years working with 529 college savings plans — from helping launch some of the earliest plans at Citigroup to advising families and employers on how to use them smarter, earlier, and with far less fear.

In this episode, we break down what 529 plans really are — and what they’re not. We tackle the biggest myths, from “What if my kid doesn’t go to college?” to “Will this hurt financial aid?” to “Is college even worth it anymore?” We also dig into major new changes that make 529s far more flexible than most people realize — including using them for trade schools, certifications, student loan repayment, K-12 expenses, and even rolling unused funds into a Roth IRA.

More about Patricia: She is Chief Operating Officer of Gift of College, Inc., where she helps employers improve employees’ financial well-being by offering student loan repayment assistance and matching contributions to 529 college savings and ABLE (disability savings) accounts.

Patricia is also the author of Route 529: A Parent’s Guide to Saving for College and Career Training with 529 Plans, a book she wrote with some extra time on her hands during the pandemic to help educate and inspire even more parents.

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