So Money with Farnoosh Torabi

What would happen to your bank account, your home, your small business—if you were suddenly detained or deported? Today we're talking about a growing and urgent financial concern: how to protect your assets amid immigration raids and deportation worries. My guest is personal finance legend and CNBC Senior Personal Finance Correspondent Sharon Epperson, who recently reported on the financial steps immigrants—documented or undocumented—can take to prepare for the unexpected. From designating a power of attorney to understanding the legal implications of asset ownership abroad, Sharon walks us through practical strategies to safeguard your financial life in turbulent times. We also discuss the emotional toll of financial uncertainty, the ripple effects on families, and why proactive planning is a form of empowerment. Sharon opens up about her own health crisis that forced her family to activate emergency plans—offering a powerful reminder of why preparing for the worst can make all the difference. References: Read Sharon's article on CNBC.Join her 8-week Money 101 series.

Transcribed - Published: 30 July 2025

Visit stashwealth.com/somoney for a secret stash of financial goodies. On today's episode: Where do you stand on budgeting? Hate it? Feel defeated by it? You’re not alone—and you’re going to love today’s episode.We’re joined by Priya Malani, the dynamic founder of Stash Wealth and host of the new podcast The F. Word, who’s making personal finance simpler, smarter, and honestly, more livable—especially for high earners in their 30s who feel like they’re still behind. In this conversation, we dive into:Why budgeting is broken and how to reverse it with one powerful numberThe myth of homeownership as the best investmentHow to avoid the trap of lifestyle inflation—even on a six-figure salaryAnd why investing isn’t hard, but the emotional baggage around money absolutely is We also explore the emotional side of financial planning—where therapy meets strategy—and the mindset shifts Priya helps her clients make to stop living paycheck to paycheck and start building real wealth.

Transcribed - Published: 28 July 2025

This week Georgia Lee Hussey of Modernist Financial joins to break down the challenges and solutions for affording elder care, especially as it may fall on adult children to pay for their parents' expenses. Read more about this topic in The New York Times. Join FarnooshBTS.comFind a HYSA at SoMoneyLinks.com

Transcribed - Published: 25 July 2025

Where do you think you are on the wealth ladder? Just starting out and struggling to save? Sitting on six figures and wondering what’s next? Or maybe you’ve hit a financial milestone—but it doesn’t feel as life-changing as you expected. Today’s episode is all about understanding what changes—and what should change—as you move up the financial ladder. My guest is Nick Maggiulli, author of The Wealth Ladder, a new book that introduces a six-level framework for wealth building and financial strategy. We dive into the key questions we all face on the journey to financial independence: How do you break out of Level 1 when you’re living paycheck to paycheck?Is a side hustle actually worth your time—or just another distraction?And how should your mindset and money strategy evolve as your net worth grows? Plus, we explore his 0.01% spending rule and 1% earning rule—two powerful benchmarks to help you spend smarter and pursue income opportunities that truly move the needle. More about Nick: He is the Chief Operating Officer and a data scientist at Ritholtz Wealth Management. He's also the author of the blog Of Dollars and Data and the books Just Keep Buying and The Wealth Ladder.

Transcribed - Published: 23 July 2025

Ww’re pulling back the curtain on one of the most powerful — and least understood — forces shaping our economy: private equity. My guest is Megan Greenwell, a veteran journalist and former editor-in-chief of Deadspin, whose new book, Bad Company: Private Equity and the Death of the American Dream, is both a searing exposé and a deeply human investigation. Through vivid storytelling and meticulous reporting, Megan shows how private equity firms, often operating in the shadows — have quietly reshaped entire industries: health care, housing, local news, retail, daycare, even emergency services. At the heart of Bad Company are four Americans — Liz, Roger, Natalia, and Loren — whose lives were upended by private equity–backed takeovers of the institutions they depended on. Their stories reveal how a business model designed to extract maximum profits for investors has left devastation in its wake for working families and entire communities. This is a conversation about capitalism, inequality, and the hollowing out of the American Dream. But it’s also about resilience, and the people fighting back.

Transcribed - Published: 21 July 2025

Apply for Farnoosh's 4-month mentorship program at FarnooshBTS.comHow much do you need in net worth to feel wealthy? This week's Ask Farnoosh covers recent money headlines about wealth. student loans and social security. And audience questions related to windfalls, investing and debt management.

Transcribed - Published: 18 July 2025

Today’s episode is a powerful conversation about legacy, love, and how technology is reshaping the way we protect our wealth and our families. My guest is Martha Underwood, a 25-year tech veteran and the founder and CEO of Prismm, a digital vault platform that helps families and financial institutions securely manage documents, streamline inheritance transfers, and reduce the chaos that often comes with crisis. Prism was born out of Martha’s own family emergency—when her father was injured during Hurricane Irma and no one could locate the documents needed to access care or funds. Since then, she’s made it her mission to protect consumers—especially women—from being left out or left behind when it matters most. In our conversation, we talk about the rise of AI bias and what it means for your money, the real risks of becoming unbanked, and how your data—yes, even your browsing history—can be used to make financial decisions about you without your knowledge or consent. Martha also shares smart, practical advice for how to start important legacy conversations with your aging parents, and why women must play a leading role in shaping the future of financial technology.

Transcribed - Published: 17 July 2025

Today’s guest is no stranger to reinvention—or to messiness. Maryam Banikarim is a powerhouse C-suite executive turned podcast host whose résumé reads like a tour through media, hospitality, tech, and purpose-driven leadership. She’s served as Global CMO at companies like Hyatt, Gannett, and Nextdoor. But in her latest chapter, Maryam is pulling back the curtain on the glossy LinkedIn life and telling the truth, the messy, nonlinear, sometimes gut-wrenching truth, about what it really takes to build a career, a family, and a sense of self. Her new podcast, The Messy Parts, is a must-listen for anyone navigating personal and professional pivots. It’s raw, wise, and often hilarious, featuring guests like SNL alum Ana Gasteyer, Broadway composer Tom Kitt, and billion-dollar founders Cass and Mike Lazerow. In our conversation, Maryam and I talk about everything from career burnout to billion-dollar regret, the emotional toll of job loss, the value of taking a pause, and why being honest about your struggles is the key to building true community. She also shares why she believes now is the exact right time to have these conversations—and why you don’t have to be “perfect” to be successful.

Transcribed - Published: 14 July 2025

This week: Topics covered include the financial implications of divorce, starting an investment account for children, addressing a toxic workplace, and planning for a new business venture. Farnoosh also discusses a concerning trend on TikTok about 'stay at home girlfriends' and provides practical advice on managing personal finances and investments effectively. Additional discussions include tips for college students to gain an edge in their fields and the decision-making process behind forming a business entity.

Transcribed - Published: 11 July 2025

Today’s guest has long been a trusted voice in the world of smart shopping and consumer advice, and now she’s turning her attention—and resources—to a new mission: empowering midlife entrepreneurs. Trae Bodge is a journalist, television commentator, and consumer expert who’s helped millions save at the checkout. However, after the passing of her mother in 2023, Trae felt compelled to do something more profound and personal. In this episode, we discuss her newest venture, the Threadneedle Alley Foundation, a nonprofit she recently launched to provide $5,000 grants and mentorship to midlife entrepreneurs facing financial hardship. The organization is named after the street where her mother ran a beloved small business for decades, and this work is Trae’s way of honoring that legacy while addressing a gap she’s long observed in her professional life: great small business ideas without the resources or support to thrive. We explore why midlife is often the perfect time to launch a business, the biggest misconceptions around starting over at 40 or 50, and how we can all think more creatively and fearlessly about what’s next. Trae also shares some Prime Day shopping tips and how to make sure you’re not getting duped by false “deals.” Whether you’re dreaming up your second act or just trying to save a little money this week, there’s something for you in this conversation.

Transcribed - Published: 9 July 2025

Dr. Daniel Crosby is a psychologist, behavioral finance expert, and New York Times bestselling author. His works, The Laws of Wealth and The Behavioral Investor have transformed how we think about investing by shedding light on the emotional and cognitive biases that often shape our financial behavior. He also serves as Chief Behavioral Officer at Orion Advisor Solutions, guiding advisors in helping clients align their investments with what matters to them. Today, Daniel is here to discuss his latest book, The Soul of Wealth: 50 Reflections on Money and Meaning. This book challenges the conventional approach to wealth by diving into its emotional dimensions. It explores how financial well-being is not just about accumulation but also about aligning money with personal values and meaning. Daniel encourages us to reflect deeply on what it means to live a wealthy life—not just financially but emotionally and spiritually.

Transcribed - Published: 7 July 2025

It’s July 4th—a day for fireworks and freedom—but this year, we’re confronting a very different kind of spark. In this special holiday episode, Farnoosh breaks down the controversial “Big Beautiful Bill,” passed by the House. The sweeping legislation includes massive tax cuts for the wealthy and deep spending cuts to public services like health care and education. Farnoosh explains who stands to gain—and who could lose access to critical benefits, from Medicaid to special education funding. Then, it’s time for the mailbag! Farnoosh answers your money questions, including: With markets at record highs and a rate cut on the horizon, where should you put your money? (Hint: It depends on your timeline—rainy-day fund, short-term goals, or retirement.)How to tackle credit cards with high balances, even in a rising interest rate environment.What are medical billing advocates—and how can they help you lower your health care bills?

Transcribed - Published: 4 July 2025

Brad Barrett, the co-founder of ChooseFI, joins us to share his latest financial perspectives and views on FIRE (Financial Independence Retire Early) and some small ways to cut thousands of dollars per year from your budget.

Transcribed - Published: 2 July 2025

In our financial lives, setting goals isn’t just about having aspirations; it’s about understanding how to build sustainable, achievable plans that propel us toward success. Guest Caroline Adams Miller has spent over 30 years pioneering the science behind how we set goals, stay resilient, and achieve meaningful success. Her newest book, Big Goals, is changing the conversation around achieving personal and professional ambitions.

Transcribed - Published: 30 June 2025

This week’s Ask Farnoosh mailbag includes timeless questions with a fresh twist:-What should you do after paying off your mortgage?-How to handle running out of tuition money when your child is in their third year of college.-Is it worth opening a second retirement account beyond your 401(k)?-And what’s the real difference between a Roth IRA and a Roth 401(k)?

Transcribed - Published: 27 June 2025

We’re taking you inside the So Money Members Club for an exclusive workshop Farnoosh hosted recently on one of the most urgent financial topics for families: saving for higher education, with a deep dive into the world of 529 college savings plans. This workshop features Patricia Roberts, a leading expert and author on the topic, who brings both professional and personal insight to the conversation. Patricia is the author of the newly updated Route 529. What you’re about to hear is the full workshop presentation—but what you won’t hear is the rich Q&A we had at the end, just for members. That’s one of the many perks of joining the So Money Members Club—a private, tight-knit community curated and run entirely by me. Not an assistant, not a bot—just me, guiding you through live monthly workshops, office hours, and deeper discussions around money, work, and life. Membership also includes full access to our growing library of workshop recordings and commercial-free episodes of this podcast. If that sounds like something you’d love, visit SoMoneyMembers.com to learn more and join us.

Transcribed - Published: 25 June 2025

Today we’re catching up with the incredible Jannese Torres, host of Yo Quiero Dinero podcast and trust me—she’s had a year. Since her last visit, she’s launched her book Financially Lit, traveled the country on a book tour while secretly pregnant, became a mom, got engaged, and even bought a house. But that’s just the beginning. In this conversation, we dive into how financial independence has reshaped her life as a new parent, her approach to building wealth while growing a family, and—something we don’t talk about nearly enough—how she and her fiancé have structured their finances now that he’s a stay-at-home parent on her payroll. From prenups to parenthood, from self-employment hacks to the real cost of giving birth (wait until you hear her hospital bill), Jannese gets real about the financial and emotional shifts that come with these big life changes.

Transcribed - Published: 23 June 2025

In this Ask Farnoosh episode, Farnoosh shares a personal reflection on the growing conflict between Iran and Israel, plus a roundup of headlines you need to know: the S&P 500 hits a record high, credit card APRs climb despite the Fed holding rates steady, and parents are spending more than ever on youth sports. Farnoosh also answers listener questions about negotiating a counteroffer, borrowing from a 401(k), selecting a balance transfer card, and building a beginner’s financial plan. Plus: a Costco gold bar sighting and why investing should never be impulse-driven.

Transcribed - Published: 20 June 2025

ADHD and money. It’s a combination that’s often misunderstood—and rarely addressed with the nuance and compassion it deserves. For those living with ADHD, traditional financial advice like “just follow a budget” or “build good habits” can feel like a mismatch, leaving many feeling overwhelmed, frustrated, or even ashamed. Joining us today is Nicole Stanley, founder of Arise Financial Coaching and a money coach who was diagnosed with ADHD as an adult. That diagnosis reshaped her understanding of not only herself, but how she managed her money—and how she now helps others do the same. In this deeply personal and practical conversation, Nicole shares how her ADHD shaped her early money behaviors, why typical budgeting tools never worked for her, and how she built systems rooted in self-compassion, automation, and yes—dopamine. Whether you’ve been diagnosed with ADHD, suspect it, or simply feel like the standard personal finance advice doesn’t “stick,” this episode offers a roadmap to creating a financial life that feels not just doable—but motivating and empowering.

Transcribed - Published: 18 June 2025

Today’s guest is Barry Ritholtz, co-founder and chief investment officer of Ritholtz Wealth Management, host of the long-running Masters in Business podcast, and the author of the classic Bailout Nation. His new book, How Not to Invest: The Ideas, Numbers, and Behaviors That Destroy Wealth, is a sharp, timely guide to what really derails investors — and how to avoid those traps.

Transcribed - Published: 16 June 2025

On this week’s Ask Farnoosh, we tackle a fresh round of your money questions, including: Is whole life insurance ever worth it?What are the smartest (and most affordable) ways to invest in your health?How to job-hunt effectively with a PhD in hand and limited prospects. But first, Farnoosh recaps top stories in money news, from Trump’s push to include crypto in 401(k)s, to the surprising rise in early Social Security claims, the falling dollar, and a rare bright spot: more Americans are finally hitting their retirement savings goals. Join the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram.

Transcribed - Published: 13 June 2025

On this week’s Ask Farnoosh, we tackle a fresh round of your money questions, including: Is whole life insurance ever worth it?What are the smartest (and most affordable) ways to invest in your health?How to job-hunt effectively with a PhD in hand and limited prospects. But first, Farnoosh recaps top stories in money news, from Trump’s push to include crypto in 401(k)s, to the surprising rise in early Social Security claims, the falling dollar, and a rare bright spot: more Americans are finally hitting their retirement savings goals. Join the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram.

Transcribed - Published: 13 June 2025

Our guest needs little introduction if you’ve spent any time in the world of online entrepreneurship. Pat Flynn is one of the most respected thought leaders in digital business and passive income. He’s the creator of Smart Passive Income, host of multiple top-ranked podcasts, a sought-after speaker, and the author of several bestselling books including Will It Fly? and Superfans. Now, Pat is back with a timely and much-needed new book: Lean Learning: How to Achieve More by Learning Less. In an age when we’re drowning in information and pulled in a dozen directions by the algorithm, Lean Learning is a practical framework for mastering new skills efficiently—without burning out or going broke in the process. In our conversation, Pat and I talk about: The danger of “overlearning” and why too much information can backfireThe difference between "just-in-case" learning and "just-in-time" learningHis 1-1-1 method for launching a business with zero overwhelmThe “Inspiration Matrix” and how it helps prioritize your ideasLeaning into AI as a tool for creativity—not a crutchWhy he teaches his kids executive function and communication over GPAsThe 20% Itch Rule—and how it led to multimillion-dollar projects like the SwitchPod

Transcribed - Published: 11 June 2025

What does it mean to be well-mannered with your money? Today, we’re getting a masterclass in modern etiquette from Daniel Post Senning, the great-great-grandson of Emily Post and co-president of the Emily Post Institute. Daniel joins us to talk about the sticky situations we all face—splitting the bill, tipping in the era of digital checkout screens, handling salary conversations with friends, and navigating the financial asks that come with weddings, parties, and work culture. With AI reshaping our communication, remote work blurring social lines, and generational traditions clashing with modern norms, it’s never been harder—or more important—to be mindful of how we show up for each other. For more information, check out The Emily Post Institute, the podcast Awesome Etiquette, and the book Emily Post’s Business Etiquette.

Transcribed - Published: 9 June 2025

In this week’s Ask Farnoosh, we’re diving into your money questions and breaking down the big headlines. First up: What the Trump-backed budget bill could mean for your wallet. Farnoosh unpacks the Congressional Budget Office’s $2.4 trillion deficit projection and explains how the proposed tax cuts and spending reductions may impact interest rates, government programs, and your future taxes. Then, in the mailbag: Is the FIRE (Financial Independence, Retire Early) movement right for you? Farnoosh shares her personal take and how she’s pursued financial freedom—without traditional retirement.How to create a gift-giving strategy that feels generous and sustainable, plus tips for teaching kids to be kind and money-wise.And: Adding bonds to your investment portfolio—why they matter, how to buy them, and how to hold them in your retirement account. For further reading on the Republican Budget Bill, check out NPR's coverage.

Transcribed - Published: 6 June 2025

Today we're exploring how financial literacy changed a person's life. Our guest is Elizabeth Cronise McLaughlin — former Wall Street lawyer, leadership consultant, single mom, and founder of The Gaia Leadership Project. From the outside, her life looked picture-perfect: elite career, national media appearances, a thriving business. But behind the scenes, Elizabeth was battling deep financial insecurity, credit card debt, and the emotional weight of divorce and single motherhood — all while running a nearly 7-figure company. In this deeply personal and powerful conversation, Elizabeth opens up about hitting financial rock bottom during the pandemic and the mindset shift that pulled her out. She shares how investing in financial education helped her pay off $50,000 in debt in six months, build emergency savings, and teach her children what she was never taught: how to talk about — and take control of — their money. To learn more about BudgetDog, click here and say you were referred by Elizabeth!

Transcribed - Published: 4 June 2025

Hannah Cole is back on So Money — and just in time. You may know her as the founder of Sunlight Tax, or from her game-changing workshops that help creatives and freelancers make sense of their money. But today, she's here to share insights from her forthcoming book, Taxes for Humans, which might just be the most approachable — and dare I say, funny — tax book you'll ever read. In this conversation, Hannah and I dive into the emotional baggage so many of us carry around taxes: shame, intimidation, even fear. She opens up about being dismissed by a traditional accountant early in her career, and how that lit the fire for her to become a voice for those often left out of financial conversations — women, artists, freelancers, anyone who’s ever felt like a “weirdo” in the world of money. We talk about how to avoid the dreaded tax bill shock, what the IRS really cares about, why freelancers need to understand quarterly taxes, and what you should know if you’re married and your spouse is handling the taxes (spoiler: pay attention!). Plus, Hannah shares the number one thing new business owners should do to feel confident and in control of their taxes.

Transcribed - Published: 2 June 2025

This week's questions focus on smart budgeting frameworks, earning more outside a 9 to 5, dealing with high annual credit card fees and a pro tip for handling medical debt.

Transcribed - Published: 30 May 2025

My guest today is one of the most vibrant and necessary voices in personal finance today. Katie Gatti Tassin is the founder of the wildly popular Money with Katie platform and host of the podcast by the same name. She's back on the show with a brand-new book that is as bold as it is brilliant: Rich Girl Nation. This isn't your average money guide. Katie weaves sharp analysis, real-world context, and her signature wit into a manifesto for financial independence — especially for women navigating the beauty tax, the motherhood penalty, workplace politics, and a world where financial systems weren’t exactly built with us in mind. We discuss why the first chapter is called “The Hot Girl Hamster Wheel,” how investing in yourself early can pay off big, and why financial independence isn’t just about retiring early—it’s about having options.

Transcribed - Published: 28 May 2025

Have you ever felt uncomfortable splitting a dinner bill with friends or hesitated to join a group vacation because of the cost? Maybe you’ve wondered if your friends view money the way you do. Friendships are one of the most rewarding parts of life, yet they come with their own set of challenges—especially when money enters the picture.Today, we’re diving into this problem with someone who has tackled this topic head-on. Kristin Wong, an award-winning journalist and author, has explored the subtle, often unspoken ways wealth gaps can impact friendships. Her recent article in The New York Times uncovers the nuances of these situations and how friends navigate the social and emotional dynamics of financial imbalance. Follow Kristin’s Substack, “Untranslatable.”Join the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram.

Transcribed - Published: 26 May 2025

Today’s show offers financial advice for couples. Plus: How to manage savings versus investments?Download Farnoosh’s free guide to Paris in 4 Days.

Transcribed - Published: 23 May 2025

We’re joined by Dr. Annie Cole, Ed.D., a money coach and financial educator who specializes in helping women master their finances—from budgeting and debt payoff to investing, building wealth, and retiring early. Dr. Annie's story is a powerful one. In her 20s, she was a burnt-out social worker earning just $26,000 a year. Fast-forward a decade, and she had climbed the ranks to a Vice President role, invested over $380,000, built a $1 million real estate portfolio, and shaved 20 years off her retirement timeline. Now the founder of Money Essentials for Women, Annie is on a mission to help women step into financial confidence—and today, she’s sharing the steps that made it possible. We talk about her four-phase wealth-building plan, how our brains are wired to resist financial change, and why the increasingly popular idea of micro retirement—taking a meaningful, temporary break from work—isn’t just possible, it might be essential. Grab Dr. Annie's Free Guide: How to Take a Micro-Retirement

Transcribed - Published: 21 May 2025

Ever wonder why we take on debt knowing it will cost us — or why flashing a credit card can feel like flashing status? It’s not just poor math or bad habits. It’s biology, psychology, and marketing, all tangled together. In today’s episode, we unpack the psychology of spending with Wright State University professor and author John Dinsmore, whose new book The Marketing of Debt: How They Get You breaks down the subtle — and not-so-subtle — ways marketers capitalize on our optimism, impulsivity, and desire for status. We talk about:Why your brain underestimates the pain of future debtHow credit card companies brand products to play on our egosWhy handling money can make us less generousThe hidden costs of “quiet luxury” and keeping up appearancesAnd how Dinsmore’s own research found that just touching $20 bills increased testosterone and reduced charitable giving

Transcribed - Published: 19 May 2025

Today’s show: The benefits of credit cards, recommended stock portfolio allocations and resources for helping kids learn about money. Plus: How to execute a rollover or backdoor Roth IRA? (This episode originally aired in 2024)

Transcribed - Published: 16 May 2025

Menopause used to be a whispered word, something women were expected to endure quietly. But that’s changing—and fast. Women are reclaiming this stage of life, demanding better care, and rewriting the narrative. And leading the charge is my guest today, Emmy-winning journalist and menopause advocate, Tamsen Fadal. With a career spanning over three decades in television news, Tamsen has transitioned her focus towards empowering women navigating midlife changes.Her latest endeavor, the book How to Menopause: Take Charge of Your Health, Reclaim Your Life, and Feel Even Better Than Before, serves as a comprehensive guide to help women manage the multifaceted aspects of menopause. Receive Farnoosh’s free Investing BlueprintFollow on InstagramJoin the So Money Members ClubLeave a review on Apple PodcastsOrder Farnoosh’s new book, A Healthy State of Panic This episode originally aired on March 12, 2025.

Transcribed - Published: 14 May 2025

Farnoosh speaks with Dr. Ellen Vora, psychiatrist and author of the book The Anatomy of Anxiety: Understanding and Overcoming the Body’s Fear Response about the root of our anxieties, how they impact our financial wellness and her holistic approach to healing. Her book is now in paperback! More about Dr. Vora: She received her B.A. from Yale University and attended Columbia University medical school. She’s a board-certified psychiatrist, medical acupuncturist, and yoga teacher. Dr. Vora takes a functional medicine approach to mental health–considering the whole person and addressing imbalance at the root, rather than reflexively prescribing medication. In addition to her private practice and speaking engagements, Dr. Vora consults for healthcare startups. This episode originally aired Feb 21, 2022.

Transcribed - Published: 12 May 2025

On today's Ask Farnoosh, Farnoosh answers audience questions about whether a couple is financially on track, should you put your home in a trust, and the difference between money market accounts and money market funds. Referenced on the show: Episode on All-Things Estate Planning and the So Money Members Club.

Transcribed - Published: 9 May 2025

We’re diving into the world of real estate investing—not just as a strategy for wealth, but as a movement for women to claim financial independence, build generational wealth, and find community in a traditionally male-dominated space. My guest is Liz Faircloth, co-founder of InvestHer, a global platform and network that helps women invest confidently in real estate, connect with opportunities, and build wealth on their terms. You may know Liz and her partner Andresa from the InvestHer podcast—550 episodes strong—and the growing ecosystem they've built to support women at every stage of their investing journey. And speaking of support, don’t miss InvestHER Con, happening June 1–3 in Orlando. It’s a one-of-a-kind, hands-on real estate conference where the networking is intentional, the knowledge is strategic, and the energy is unmatched. If you’re serious about real estate and want to learn from women who are actively building wealth in this market, this is the room to be in. In this conversation, Liz and I talk about how she found her way into real estate, how to identify the right markets to invest in now, the risks to consider before diving in, and why knowledge alone isn’t enough—you need the right network, too. We also explore short-term vs long-term rentals, co-living models, and how Liz protects her time and energy as an entrepreneur, investor, and mom.

Transcribed - Published: 7 May 2025

Comedian Zarna Garg joins Farnoosh live at Loopwell in Montclair to celebrate the release of her memoir, This American Woman. In this candid and hilarious conversation, Zarna shares how she transformed personal crisis into a comedy career—building a thriving business from scratch after her husband lost his job. She opens up about betting on herself in midlife, using clean comedy as a strategic edge, and how she’s navigated financial stress, immigrant identity, and motherhood with grit and humor.

Transcribed - Published: 5 May 2025

Download Farnoosh's Free Investing Blueprint to learn how to begin investing for your future. Learn more about her So Money Members Club. In this week’s Ask Farnoosh, Farnoosh kicks off with a look at key economic headlines—from McDonald’s reporting a drop in customer traffic to new signs the U.S. economy may be cooling, including a GDP contraction and a spike in jobless claims. She also reflects on a powerful story shared by comedian Zarna Garg about how her family handled job loss during the pandemic, and why honesty with kids during financial stress can build resilience. Then, Farnoosh answers three listener questions: Elizabeth is considering a new role at a worker cooperative with a significantly lower salary. Farnoosh walks through what questions to ask about co-op structures, how to weigh values vs. pay, and whether the trade-off is worth it.A listener worried about market volatility asks how to protect their 529 college savings plan over the next 10 years. Farnoosh shares practical strategies for adjusting investment risk and preserving growth potential.A Canadian teacher in her 30s feels stuck—financially overwhelmed, burned out, and unsure how to move forward. Farnoosh offers actionable steps to regain control, find short-term wins, explore alternate income streams, and shift mindsets around job security and reinvention. Plus, a reminder to check out this week’s earlier episodes with Rachel Rodgers (raising financially confident kids) and Heather Zack (estate planning 101).

Transcribed - Published: 2 May 2025

Today’s episode is a special one, pulled straight from inside the So Money Members Club. This month, we hosted a live workshop all about estate planning — a topic that many of our members requested — and we brought in an expert to guide us: Heather Zack, an attorney and financial planner who leads high-net-worth strategy at Commonwealth Financial Network. Whether you're married or not, have kids or don't, own property or are just starting to build wealth, this conversation with Heather will help demystify the essentials. We cover wills, trusts (both revocable and irrevocable), how to choose the right people to manage your estate, and how to avoid common mistakes that can cost your loved ones time, money, and stress. And if you’ve ever wondered whether those “create your estate plan in 30 minutes online” sites are legit? We get into that too.

Transcribed - Published: 30 April 2025

Today's guest is Rachel Rodgers—a powerhouse entrepreneur, bestselling author, and tireless advocate for wealth building, especially for those historically excluded from financial success. You might remember Rachel from her groundbreaking book, We Should All Be Millionaires. She's back with another insightful and empowering book titled Future Millionaire: A Young Person's Step-by-Step Guide to Making Wealth Inevitable. It's a powerful message for young people, particularly those aged 13 to 25, designed to equip them not just with dreams, but with a strategic blueprint for achieving genuine wealth.Rachel's mission is clear: it's time we start teaching our children that wealth is within their reach, no matter their starting point. Today, she joins me to discuss how we can foster a millionaire mindset in our kids, why being rich and famous isn't the goal, and what practical steps parents and young adults can take right now to secure their financial futures.

Transcribed - Published: 28 April 2025

This Friday: Top financial headlines from changes to student loans to the dismantling of the Consumer Finance Protection Bureau. Plus: The best ways to grow and maintain strong credit. To join Farnoosh with Zarna Garg at Loopwell, reserve your spot here.

Transcribed - Published: 25 April 2025

How strong and healthy are your relationships? Have you ever considered your relationships as valuable assets—ones that can lead you to a richer, more prosperous life? Today, we're fortunate to be joined by Selena Soo, an acclaimed publicity and marketing expert, and the author of the captivating new book, Rich Relationships. Selena has built an extraordinary career teaching entrepreneurs and leaders the art and science of cultivating authentic relationships that not only stand the test of time but thrive and grow exponentially. In our conversation, Selena reveals how genuine, meaningful relationships are your most powerful tools for success, going far beyond casual networking. She shares groundbreaking insights into how generosity and authenticity form the foundation of connections that can profoundly enrich your personal and professional life. Key takeaways you'll gain from our discussion include: The crucial mindset shift from merely collecting contacts to building meaningful relationships.Practical strategies for nurturing relationships aligned with your values and goals.Selena’s expert advice on initiating impactful conversations with influential mentors and peers.Powerful ways to turn your fear of rejection into an empowering aspect of relationship-building. Get the first 4 chapters of Selena's book plus more freebies here: RichRelationshipsBook.com/Farnoosh

Transcribed - Published: 23 April 2025

This episode aired initially been on Feb 3, 2025. Today, we're diving into the world of travel and points with none other than Brian Kelly, a long-time friend of the show and the founder of The Points Guy. Brian is here to talk about his new book, How to Win at Travel, a guide that helps you unlock all the secrets to mastering the points game, maximizing travel perks, and scoring luxury experiences without luxury price tags. We'll cover: Why Brian calls this era the "platinum age of travel" and how to take full advantage of it.The biggest mistakes travelers make with airline and hotel bookings—and how to avoid them.How to leverage rewards credit cards strategically to score free business-class trips to Europe.The top tech tools to help you find the best award flights and travel deals with minimal effort.Insider tips on travel insurance, packing, and even why you should throw an Apple AirTag into your luggage! Check out Farnoosh's new hyperlocal podcast The Montclair PodJoin the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram.

Transcribed - Published: 21 April 2025

This episode is a replay from October 11, 2024.Download Farnoosh's Free Investing Blueprint to learn how to begin investing for your future.Today's show: Is there such a thing as investing "too" much? Can obtaining a home equity loan be helpful when purchasing a second home? How to find a great accountant, and more.

Transcribed - Published: 18 April 2025

Today, we’re diving into an extraordinary story of defiance and determination—how a group of bold women in Denver turned financial discrimination into a catalyst for change by founding the first women-owned bank in the country. Our guest is Grace L. Williams, a trailblazing financial journalist whose work has appeared in Forbes, The Wall Street Journal, and Harvard Business Review. She brings her signature clarity and depth to her new book, Give Her Credit: The Untold Account of a Women's Bank That Empowered a Generation. The book tells the riveting story of the Women’s Bank of Denver, founded in 1978 by pioneers like Carol Green and B. LaRae Orullian. In an era when women couldn’t even get a loan without a male co-signer, this bank became a radical act of financial empowerment—and a powerful symbol of what women can build when they back each other.

Transcribed - Published: 16 April 2025

Are you on the fence about having children? I'm talking to my women listeners out there. If this is you, you're not alone. In today's world, you know better than anyone that women face enormous pressure and endless questions around motherhood. Is this something I really want? Can I afford it? How will this impact my identity, my career, and my happiness? Our guest knows this internal struggle very well. Ruthie Ackerman is an accomplished writer and journalist whose new memoir, The Mother Code: My Story of Love, Loss, and The Myths That Shape Us, dives deeply into these very questions. Ruthie bravely explores the emotional, societal, and financial realities of deciding whether or not to become a parent. In our candid conversation, she shares her deeply personal journey, questioning motherhood amidst family history, societal expectations, genetic fears, and profound personal and financial costs. She opens up about fertility treatments, egg freezing, IVF, and the financial strategies and sacrifices that made motherhood possible for her. We also discuss how redefining motherhood can be a radical act of self-love and empowerment, and how financial independence can profoundly influence our personal choices, including our decisions to become parents

Transcribed - Published: 14 April 2025

Joining me today for a very special Ask Farnoosh episode is Maggie Johndrow, a seasoned wealth advisor and partner with Johndrow Wealth Management. Maggie brings her signature calm, clear-headed guidance to our turbulent financial times — and let's be honest, we could all use a little Maggie in our wallets right now. In this episode, we tackle some of the most pressing money questions on your mind as headlines swirl with talk of tariffs, market volatility, and a possible recession. Maggie walks us through: The behavioral traps investors are falling into right now (hello, regret aversion and herd mentality) — and how to avoid them.Her smart and simple "three-bucket strategy" for managing your investments during uncertain times, especially if you're nearing retirement or need access to cash soon.How tariffs might hit our wallets — from rising consumer prices to the potential ripple effects on jobs, inflation, and the Fed's next move.What to prioritize financially if you're worried about a layoff or loss of income, including how to protect your emergency fund, health insurance, and long-term goals like retirement and college savings.And perhaps most reassuring of all — why making small, consistent investing moves still matters more than trying to time the market perfectly.

Transcribed - Published: 11 April 2025

A new survey sponsored by Hult International Business School finds that a growing number of employers say they’d prefer to automate entry-level jobs rather than hire a recent college graduate. AI is changing the job market faster than any of us imagined—reshaping not just who gets hired, but whether certain jobs even exist in the future. My guest today is Dan Schawbel, a New York Times bestselling author, workplace expert, and managing partner at Workplace Intelligence. Dan has been tracking workplace trends for over a decade, advising companies on the future of work, and in his latest research, the results are terrifying. Not only are companies rethinking the value of a college degree, but some are outright saying they'd rather hire ChatGPT. So what does this mean for workers? Which jobs are actually safe from automation? And if you’re in college right now—or raising kids who might be one day—how do you ensure your education actually pays off? Check out Farnoosh's new hyperlocal podcast The Montclair PodJoin the So Money Members Club.Download Farnoosh’s free investing blueprint.Hang out with Farnoosh on Instagram. This episode is a replay.

Transcribed - Published: 9 April 2025