He started his first gym out of a 500 square foot storage closet.

Boys, you got it, come up.

Worked his ass off to build a world-renowned brand while becoming a legend in the

sports performance industry.

It took 12 years of working my ass off to turn this little gym into a world-renout place and I'm not going to be satisfied until we are

number one in the world in the country on this block everywhere.

Damn!

I'm not trying to blend with the crowd.

I'm trying to make an impact in this industry.

And now he's bringing his personality, fashion, and expertise to you through this powerful podcast.

Welcome to the Industrial strength show.

Here's your host.

Go to Frico.

Hey guys, welcome to episode number 177 of the Industrial Strength Show.

Today we have a very special guest.

This is somebody that I have personally known

for about 10 years now.

In fact, we're just talking before we started to record. It was

exactly 10 years ago that this gentleman took the trek to White Coff New Jersey to

train with me at my second gym, the one right after the storage closet.

And I believe he was in college training for the shot put at that time, and he basically showed up box squatted I think 570 for a double with the the

cambered bar the original cambered bar broke a bunch of our records right right on the first day that he entered the gym, super strong

...