launching the company back in 2016, spinning it really out of the agency,

up Fluence and influencer marketing platform.

They've just passed $4 million in terms of ARR, another $2 million on top of that in terms of

professional services revenue.

They have 1,000 customers currently.

That's what they just passed.

They just recently raised $4 million in equity.

62 people between New York City, Paris, and Switzerland.

Net revenue retention about

75% annually, spending about four months of ACV to acquire the customer. So a healthy payback

period there. They are burning about 100 grand per month. But again, they have about two,

three, four years of runway because of the money they just raised as they look to scale and

maybe raise some additional venture debt. Hello, everyone. My guest today is Kevin Cruze. After launching

three companies in e-commerce, he identified an opportunity in the influencer marketing space.

He grouped up with three other entrepreneurs and became the founders of his current company called

Upfluence. They then spent the next five years building the company into an industry leader. We'll talk

about it today. Kevin, are you ready to take us to the top?

I am ready, Nathan. Okay, so first off, so industry leader is a big word. How do you know your industry leader? Well, I mean, you have a couple different way to think about leadership, right?

You have a technological leadership that we definitely have. We've been in here longer than

almost anybody else. And then there is a market share

leadership, which according to service, we are too. So it's a very... According to what?

According to service, we are too. I mean, like client service, we have a thousand customers

...