Today's guest says that bundling is what Amazon buyers are looking for.

She's going to tell us about her wholesale bundling technique that's both hijacker resistant and competitor proof.

How cool is that? Pretty cool, I think. Hello everybody and welcome to another episode of the serious sellers podcast by Helium 10.

I am your host, Bradley Sutton, and this is the show.

That's a completely BS-free, unscripted, and unrehearsed, organic conversation about serious strategies

for serious sellers of any level in the e-commerce world.

And I'm happy to welcome to the show today.

Kristen, let's start off with a bang.

Just give me what is your coolest strategy?

Right off the bat.

Your coolest Amazon strategy takes a couple of minutes or less.

My favorite and coolest Amazon strategy is my wholesale bundles system.

So back in the day, I was starting wholesale and I had a little sticker shock about, you know, profit margins.

I was thinking profit margins wise, oh, I'm going to get wholesale accounts. I'm going to sell things

online and I'm going to make 50% or more on my dollar and it's going to be awesome. And then I was like,

want, want, wah, want, like the profit margins are really only 10, 15%. There was not a lot of margins.

So I started making bundles to sell on Amazon and that has been my bread and butter ever since,

probably about five years strong now doing wholesale bundles. So that is my favorite strategy

to use on Amazon to make a decent income. Love it, love it. And we're definitely going to be

asking you details about how that works. Wholesale bundles is something we haven't really talked

about on the show

before, and I think it's a really cool way for people, you know, especially who are starting off,

...