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Bourbon Pursuit

156 - The Business of Vintage Whiskey with Justin Sloane of Justin's House of Bourbon and Larry Rice of The Silver Dollar

Bourbon Pursuit

Bourbon Pursuit

Leisure, Arts, Hobbies, Food

4.8928 Ratings

🗓️ 5 July 2018

⏱️ 69 minutes

🧾️ Download transcript

Summary

How are businesses able to take advantage of Kentucky's House Bill 100 or better known as the Vintage Spirits Law? Today’s show features two opposite side of the spectrum. We have one side doing retail with Justin Sloane at Justin’s House of Bourbon in Lexington, and the other is on-premise at a restaurant with Larry Rice of the famed Silver Dollar in Louisville. Both of these places are known for having unique bourbons on the menu and we get an inside scoop into how this law has effected their business. We wrap up the show with their greatest dusty hunting stories. Show Notes: Talk about how you got into bourbon It seems like many people got started with collecting Maker's Mark. Are any of them valuable now? Justin, talk about the launching point for The House of Bourbon, was the spirit law a big motivating factor? Why did you think a package store would be the best way to capitalize on House Bill 100? Why aren't more liquor stores investing in this business model? Larry, you saw the writing on the wall pretty early and Silver Dollar became a destination for bourbon trail people. What was the idea of having a very large whiskey catalog? Where did the honky tonk aspect come from? What is it about vintage or dusty whiskey that they bring to the table? Talk about how you began acquiring all these bottles Do you feel uneasy knowing you have all these unicorns and you won’t get to try it? How are you managing inventory? What's your target market? Larry, I think you’re getting locals that are just now getting into the scene but don’t know about the forums. Do you find it funny that old people thought this was rot gut? Do you want them to fly off the shelf? Do vintage spirits have big revenue or is it just value-add? Will there be an end in sight of getting hands on dusty bourbon? Lets wrap it up with your best dusty hunting story Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Give me a favorite book. Just kind of like scoot in this a little more. Act like you guys are French.

0:04.1

Just like how close you're going to, uh, I think you did that.

0:07.5

Hey, everyone, I hope you're having a great Fourth of July week, not taking work too seriously,

0:21.6

enjoying your cookout, setting off some fireworks, and having a few glasses of your favorite brown water along the way.

0:28.6

Just a little bit of updates, Patreon shipments will begin soon for those that have hit their six-month mark at the end of June.

0:36.6

I've been spending some time working my

0:39.1

Excel spreadsheet magic and I'm continually improving the system. And we're also going to be doing

0:44.3

our giveaway for supporters in the month of June as well. So stay tuned for that. And I'm also working

0:50.0

on a way for our supporters to order Bourbon Pursuit Glassware online whenever they want,

0:55.7

or they can order it with their barrel picks. We've got a lot of great things happening behind

1:00.0

the scenes, and we're looking forward to sharing those with you all very soon. In the meantime,

1:05.0

you're going to be getting your weekly dose of bourbon guests and industry knowledge from

1:08.7

these great people. Over a year ago, the vintage spirit law went in effect here in Kentucky, and we had talked

1:14.8

about it before, but now it's time to really see what's become of it. Today's show features

1:20.2

two opposite sides of the spectrum. We've got one side doing the retail with Justin Sloan,

1:26.4

who runs Justin's House of Bourbon in Lexington,

1:29.1

and the other is an on-premise at a restaurant with Larry Rice at the famed Silver Dollar here

1:35.8

in Louisville. Both of these places are known for having unique bourbons, but this time we get

1:41.6

an inside scoop into how this law has affected their business.

1:45.9

And lastly, we get a chance to actually hear about their greatest dusty hunting stories too.

1:50.5

You're going to love it.

1:51.9

As usual, if you love the show, make sure you support us on Patreon.

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