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Hello marketing book podcast listeners. This is Rebecca Geier,

author of Smart Marketing for Engineers,

an inbound marketing guide to reaching technical audiences.

Welcome to the Marketing Book Podcast, helping you keep up with the smartest

in the quickly changing field of modern marketing.

And now here's your host, Douglas Burdett.

Hello, thanks for joining me on the marketing book podcast, which was named by LinkedIn as one of 10

podcasts that will make you a better market.

My goal for this podcast is to help you discover new ideas about what's actually working

in modern marketing and sales.

Don't worry about taking notes.

You can find links to everything linkable in this episode's show notes at marketingbook

podcast.com which is also where you can sign up for the marketing book podcast

newsletter so you never miss an episode and marketing book podcast

com is also where you can send me a message with any comments,

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I'm also on Twitter. My Twitter handle is marketing book or

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