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A Well-Designed Business® | Interior Design  Business Podcast

134: Paula Grace - How Do I Build Trust With My Clients?

A Well-Designed Business® | Interior Design Business Podcast

LuAnn Nigara

Design, Business, Arts

4.9810 Ratings

🗓️ 1 February 2017

⏱️ 70 minutes

🧾️ Download transcript

Summary

I have Paula Grace with me today! Paula Grace comes to interior design as a second career. Before coming to interior design, she earned master degrees in clinical social work and business administration. She held a directorship in a large behavioral health program and was a senior instructor at the graduate level in a prestigious university medical center. This is exactly why I was so intrigued to bring Paula on the show! In addition to designing interiors, she also designs furniture and area rugs which are available to the trade. Paula Grace also consults and shares her knowledge with us her design colleagues on how to build strong professional relationships with clients, staff and vendors. Show Notes: What are the steps that an interior designer should start out with when trying to build a good relationship with clients? What should a designer talk about in the first meeting with a client? Why is it so important to stick to your original plan? What are some clues that you as a designer have not explained clearly enough what you are about?  What are the four “c”s? How can designers reinforce to their clients that they made the right decision? How can you stay out of the “friend zone”? How can you deal with a person’s bad experience from a previous project? How can you as a leader decide if your staff members are happy in their work environment? What is the organization culture assessment instrument? What is the reveal and heal process? How do the relationships with your clients relate to your relationships with your staff members? How can you keep a great designer happy at a small firm? How open should you be when owning your own business? Resources:  www.paulagracedesigns.com  www.windowworks-nj.com/podcast-birthday-party  www.chairish.com

Transcript

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0:00.0

Hey, just letting you know that Luann University registration is opening November 24th,

0:07.3

2024, and classes are starting the week of January 20th, 2025.

0:13.2

Head over to luanuniversity.com to learn more about classes on sales, on marketing, on process, and on profits.

0:23.4

And at the website, you will learn about the fantastic bonuses that we have for you throughout

0:29.0

the registration period.

0:30.9

Luann University.com.

0:43.8

Welcome to a well-designed business with your host, Luann Nigara.

0:49.4

Luan has a lifetime of experience building a multi-million dollar business with her husband and cousin,

0:53.2

and she knows the challenges you face in your interior design business.

0:58.0

Luan brings you real-life answers to your most pressing problems, as well as practical strategies to explode your interior design business.

1:01.5

So, let's get to the business of interior design.

1:07.2

Hi, welcome to another episode of a well-designed business. On today's show, Paula Grace is here with me.

1:13.3

Paula Grace comes to interior design as a second career.

1:16.6

Before studying interior design, Paula Grace earned master's degrees in clinical social work

1:21.5

and business administration.

1:23.5

She held the directorship of a large behavioral health program, and she was a senior instructor

1:29.1

at the graduate level in a prestigious university medical center. And it's exactly this intriguing

1:35.7

skill set that attracted me to invite Paula Grace on the show, because in addition to designing

1:41.6

interiors, she also designs furniture and area rugs, which are

1:45.6

available to the trade, but Paula Grace also consults and shares her knowledge with us, her

1:51.5

design colleagues on how to build strong professional relationships with clients, staff, and

1:57.0

vendors. So give me a minute to tell you about Cherish, and I will be right back with Paula Grace.

...

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