meta_pixel
Tapesearch Logo
Log in
SaaS Interviews with CEOs, Startups, Founders

1324 How He Bootstrapped to $6m in ARR

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6683 Ratings

🗓️ 10 March 2019

⏱️ 17 minutes

🧾️ Download transcript

Summary

David Naffziger is CEO and co-founder of BrandVerity, a provider of enterprise technology solutions that combat online trademark abuse and help advertisers ensure compliant marketing programs. BrandVerity's services enable clients to identify abuse and efficiently take action to resolve the issues discovered. David received his BS from MIT.

Transcript

Click on a timestamp to play from that location

0:00.0

Be a little wariskier earlier on.

0:01.6

Take them earlier.

0:02.4

Be more intentional about your career path earlier on in life.

0:04.8

He's now building after experiencing his first-hand,

0:07.1

some of these problems related to a gap ad in 2008,

0:09.7

launched a V-1 version of a company called Brand Verity.

0:13.0

It's what he's building today.

0:14.1

Over 400 customers use the platform again to monitor or affiliate content,

0:17.4

whether that's ads directly or just web content in general,

0:19.9

making sure they're compliant with, you know, government regulations, things of that nature.

0:23.8

They're bootstrapped, which I love, July 2017 revenue, so a year ago was 420 grand in

0:27.9

monthly recurring revenue, growing 20 to 30% year over year, just passed 6 million in ARR here

0:32.6

in July of 2018.

0:34.8

Each of these customers paying about a grand, caught between a grand and two grand per month, less than 20% gross logo churned annually,

0:40.4

net revenue retention just north of 90%. He is totally willing to spend up to 12 grand

0:45.1

to acquire one of these customers, which gives them a 12-month payback period.

0:48.5

It's a 25 based between Seattle and London.

0:52.8

This is the top entrepreneurs podcast where founders share how they started their companies

0:58.7

and got filthy rich or crash and burn.

1:03.9

Each episode features revenue numbers, customer counts, and other insider information

1:09.7

that creates business news headlines.

1:13.3

We went from a couple hundred thousand dollars to $2.7 million.

...

Please login to see the full transcript.

Disclaimer: The podcast and artwork embedded on this page are from Nathan Latka, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Nathan Latka and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.

Copyright © Tapesearch 2025.