4.8 • 1.1K Ratings
🗓️ 6 March 2018
⏱️ 15 minutes
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0:00.0 | Today I'm giving you 13 ways to turn open houses into cellar attraction opportunities. |
0:05.6 | Hey, welcome to the Tom Ferry Show. Today, I want to help you attract listings in the month of April by doing a mega open house. |
0:19.0 | So I'm going to walk you through three ways for you to prepare for that event because it's all about preparation. |
0:26.1 | I'm going to give you seven different ways to attract a high quality number of neighbors, |
0:30.6 | future sellers, and buyers into this property, I'm going to give you two ways |
0:35.8 | for you to capture every person that walks through and one killer script that ultimately |
0:41.0 | is the hook that generates more listings. |
0:43.0 | So let's get started. |
0:45.0 | In terms of preparation, the first thing obviously I'm going to tell you is |
0:49.0 | you're not throwing an open house. |
0:50.0 | When you're doing a mega open house, the way we talk about it, it's a party. |
0:55.0 | So it is a celebration. |
0:57.1 | You're going to have food, maybe food trucks. |
0:59.8 | We've had clients that have had in and out burger food trucks at their events. |
1:03.4 | They've had their favorite Mexican restaurant. |
1:05.8 | You have to know your customer, know your budget, |
1:09.6 | know who it is you're trying to attract. |
1:12.1 | Think through that. You could have 75, 100, 150. I think one of the biggest ones I ever went to. Big shout out to my longtime friend John Mcmonagull, he had about 600 people at one of these mega open |
1:25.7 | houses. |
1:26.7 | So you want to be thinking, I'm really planning a party. |
1:29.6 | So I wrote down for you, food, right? |
1:32.2 | Food trucks. Fun prizes. down for you, |
... |
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