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Cubicle to CEO

126. Podcast Growth Tips You Won't Hear Anywhere Else: How Hala Taha's Show Ranks #1 in Education Across All Apps & Makes 6 Figures/Year

Cubicle to CEO

Ellen Yin

Business, Marketing, Entrepreneurship

5.0580 Ratings

🗓️ 24 January 2022

⏱️ 53 minutes

🧾️ Download transcript

Summary

Today’s case study features how Hala Taha grew a #1 podcast that generates 6-figures a year. I have been a podcast host in the space for two years now, but Hala shares unique tested podcast growth strategies I have not heard anywhere else, so you are in for a treat! Hala transparently shares industry insights like the exact rates sponsors are willing to pay, how much she charges for ad spots and client packages, plus creative ways to monetize your show. If you’ve never come across Hala before, she is the host of the Young & Profiting podcast, a show frequently ranked as the #1 education podcast across all platforms. She is also the CEO of YAP Media, a full service social media and podcast marketing agency for top podcasters, celebrities, and CEOs that generated $2 million in its first year alone. Push play and get ready to take notes! Connect with Hala: https://www.linkedin.com/in/htaha https://www.instagram.com/yapwithhala https://www.youtube.com/channel/UCtz8s6nPLvrVQ4YhOJz6DSg?sub_confirmation=1 If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday  Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to the Cubicle CEO podcast, episode 126. Today's case study features how

0:06.7

Hala Taha grew a number one podcast that generates six figures a year. I've been in the podcast

0:13.4

space as a host for two and a half years now, but Hala shares unique, tested podcast growth

0:18.9

strategies that I've not heard anywhere else. So you are in for a

0:22.8

real treat. She also transparently shares industry insights like the exact rates sponsors are willing

0:28.7

to pay, how much she charges for ad spots and client packages, plus creative ways to monetize your

0:34.7

show. Just a quick intro to Hala for those of you who are meeting

0:38.3

her for the first time. Hala Taha is the host of Young and Profiting Podcast, frequently ranked

0:44.3

as a number one education podcast across all apps. Hala is also the CEO of Yap Media, a full

0:51.3

service, social media, and podcast marketing agency for top podcasters,

0:55.9

celebrities, and CEOs that generated $2 million in revenue in its first year alone.

1:02.2

Well known for being an influential voice on LinkedIn, I highly recommend you connect with

1:06.8

Holla there. We'll make sure to leave her links and the show notes. Also, Hala recently

1:11.1

launched her own podcast network, which she'll also share in this episode. So push play and

1:16.8

get ready to take some notes. Welcome to the Ciple to CEO podcast. I'm your host of marketing minimalist, Ellen Yin.

1:31.0

I'm a first generation Asian American founder who profitably grew my business to $1 million by age 26 with no funding or debt.

1:39.7

Now I'm on a mission to share what I've learned to help you scale your own impact and income.

1:45.4

Whether you're trying to escape an actual cubicle or breaking out of a figurative box that has kept you stuck,

1:51.1

we're giving you access to the best and brightest minds in business on our show every Monday.

1:56.4

Listen in as these leaders impart their wisdom, inspiration, and encouragement to empower you to become

2:02.3

the CEO of your dream business and life.

2:11.9

Hey, Hala, we are so excited to have you on the show. If you guys have not heard of Hala before, she is the podcast host of Young and Profiting, an incredible show, the number one education podcast, actually, which leads us to the case study that we're going to be diving into today. But Hala, before we talk about that, for those who don't know you, can you quickly share your

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