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Bourbon Pursuit

124 - How to Create Barrel Picking Groups with Eddie Noel of The Bourbon Cartel

Bourbon Pursuit

Bourbon Pursuit

Hobbies, Food, Leisure, Arts

4.8926 Ratings

🗓️ 30 November 2017

⏱️ 62 minutes

🧾️ Download transcript

Summary

Have you ever wondered what these bourbon barrel picking groups like The Bourbon Mafia, 1789b, T5C, and The Bourbon Cartel are all about? Eddie Noel, who has a history of founding multiple groups, will guide us into what it takes to form a barrel picking group with the types of individuals needed, the commitment of joining one, and the secret to getting private barrel selections when you don't have a store to get you in. Show Notes: Eddie, how did you get started with bourbon? Before we dive in, explain what a barrel picking group does. It should be self explanatory but you know. We've talked about barrel selections being a great avenue for terrific bourbon, do you agree? Talk about your history with barrel picking groups Lets talk about the mentality of barrel picking groups. What do you need to know going into creating one? How hard is it to create one? Is it difficult when stores want to keep the barrel themselves? What do store owners get out of it? Who are the types of individuals you seek out? Do they need to be in the same area? Does it help if the members are from Kentucky? (Local to the distilleries) Does having a connection to a store owner make it break it? If you do have that connection, how big should a store be or the volume that needs to be sold to determine how often they can be selected? Is there ever an over abundance of selections? Could it hurt your pockets if you aren't careful? Can you split barrels with a store so half go to the group? Are there ways to get barrels without knowing a store owner? What are some of the rules of the group? Amy Halter from Patreon: For Eddie Noel, are there ever differences of opinion on which barrel to select, and if so, how does a large group handle that? Are there certain distilleries that treat barrel picking groups in favor versus traditional store owners? Talk about some distilleries you are visiting outside of Kentucky What do you think about finished barrels? Are craft distilleries easier to get on their select list rather than the big dogs like Wild Turkey, Four Roses or Buffalo Trace etc? Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Yeah, I'm having a little bit of 125 Elijah Craig grenade.

0:05.4

I'd drink with you.

0:06.6

This was like the second night in a row I haven't drank in like 10 days.

0:10.0

So I need to take it easy.

0:20.3

Hey, everyone. We hope you had a fantastic Thanksgiving and now you're back and ready to start mixing some bourbon with your eggnog leading up to Christmas.

0:28.6

Our Black Friday and Cyber Monday sale is going to keep going on just a little bit longer to allow any of those stragglers who want to get their hands on a Bourbon Pursuit t-shirt,

0:41.0

coozy, and stickers for $35 shipped to your door.

0:45.2

If this sounds good to you or maybe any other special bourbon love in your life,

0:50.5

send us an email at the duo, T-H-E-D-U-O at burbep pursuit.com,

0:55.4

or reach out on social media on Twitter, Facebook, or Instagram to make your purchase.

1:01.4

We are completely sold out of the double XLs and only have a few remaining of our other sizes for both men and women. And once we're out of those sizes, we are completely out.

1:06.1

I want to say thank you to everyone that has taken the time and filled out their Bourbon

1:10.2

Pursuit audience survey.

1:11.9

This is going to be a great help to us as we continue to grow the show by knowing our audience more.

1:17.8

Remember, we're also giving away a $50 Amazon gift card to one lucky winner.

1:22.7

So please take the three minutes to fill it out at bourbon pursuit.com slash survey. With that,

1:30.5

enjoy this week's episode. Hey everyone, it's Kenny here. And I've always said the best way

1:39.3

to try a whole bunch of whiskeys is going to a whiskey festival. And the best touring whiskey festival outside of

1:45.2

Kentucky, it's got to be Whiskey Riot. And they're now operating events across New York, Florida,

1:50.3

Texas, and Oklahoma for 2025. Attendees can look forward to trying over 200 different types of

1:55.9

whiskey, meeting brand experts, founders, distillers, and more like-minded enthusiasts such as yourself.

2:02.0

These are seriously fun events, and heck, we're going to be there too.

...

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