4.6 • 667 Ratings
🗓️ 20 April 2020
⏱️ 24 minutes
🧾️ Download transcript
If the term "Placebo" turns you off as a coach, you NEED to listen to this episode. Placebos have been shown in evidence-based research to be effective at a 33% rate. That is not something you can ignore as a coach. Belief is the human driver that truly elicits transformation and progress not only within yourself but with your clients as well.
We want to share with you exactly what placebos are when it comes to your coaching protocol, why they are effective, and how to utilize them ethically and not be a jackass about it.
Time Stamps:
(0:15) Placebo Effect Overview
(2:00) Why Placebo’s Work
(2:40) Examples of Setting Expectations
(4:50) Mind-Body Connection
(8:24) 6 Reasons Why Placebos Work
(12:00) Short Interruption
(17:00) How to Apply Placebo within Coaching
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0:00.0 | What's up guys. Welcome back. Aaron and I here to talk to you about one of the most overlooked, |
0:04.0 | but deeply fundamental and important things when it comes to whether if you're going to hire a coach |
0:08.9 | or you are a coach, something that's going to impact your results substantially, but it's never |
0:13.2 | talked about. And that is the placebo effect. Okay, we're going to get into this deep and explain |
0:17.7 | not only mechanistically like how the placebo effect works and how it applies to your |
0:21.9 | clients or you as you as a client or somebody with a fitness goal, but also how you can use this |
0:26.5 | to your advantage to really double the results, your own and your clients. Yeah, and I like this topic |
0:31.4 | a lot because I think usually the word placebo, you get a negative response from it. People think |
0:35.6 | that a placebo is a trick and it's some devious thing |
0:39.0 | that we can use on innocent people. However, it is accepted in medicine and research as a way to truly |
0:43.9 | test effects of a substance to see if it works based off the actual intervention or something else. |
0:49.8 | So we've been we've been able to delineate that within medicine. So I think it's really interesting to talk about how this can actually work in coaching. |
0:57.2 | And instead, focus on the positive effects of the placebo because it is proven that |
1:02.8 | placebos do work. |
1:04.3 | And mainly they work based off our belief that it will work. |
1:08.5 | So we'll talk about how our beliefs influence, in particular, performance |
1:12.6 | and progress when it comes to fat loss and within fitness coaching. Yeah. So in research, like if you're |
1:16.7 | going to test a certain drug, right, the way that they do that is they'll have a double control study, |
1:21.6 | double blind placebo controlled study, where you have one group who's basically given a placebo, |
1:26.0 | the other group is given the actual medication. |
1:28.1 | Now, the way that a drug is indicated to be effective or not is if it performs better than placebo. |
1:33.5 | Because what they find is the placebo always has an effect, right? |
... |
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