Today, we're speaking with one of the serious seller podcast's favorite all-time guests.

He's an e-commerce superstar and former professional magician who's going to be sharing with us a magic product research strategy that is so cutting edge.

I've never even heard of anything like it.

How cool is that?

Pretty cool, I think. Hello, everybody, and welcome to another episode of the serious sellers podcast by Helium 10.

I am your host, Bradley Sutton, and this is the show.

That's a completely BS-free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level

in the e-commerce world.

Now, guys, when I first made this podcast, I had told you,

my goal was not to have the same person on twice in one like year.

So I didn't want to have, I wanted to have the biggest variety of guests.

So now finally, we've actually been around for a year. We I didn't want to have, I wanted to have the biggest variety of guests. So now,

finally, we've actually been around for a year. We, we just hit our one year anniversary. And so

now we're cycling back to some of our best guests from 2019. And the very first person to be

on the rotation here twice on the episode is none other than Tomer from Israel. Tomer, how's it going? Very good, Valley. How are you? Pretty good, thanks. Welcome back to the show. Even to date, still have one of the best reviewed podcasts for any of you guys who haven't heard that podcast. We're going to be talking about something completely different today, but it's still very relevant to things that Tomer was talking about listing optimization and keyword research. So make sure to check that out. That was one of the first episodes we did. I believe it was like episode three or four. So guys, if you haven't checked that out, go to helium10.com forward slash podcast. Type in Tomair, T-O-M-E-R, and then you'll see his very first podcast. Still great information. But today we're going to talk about something different. But before we get into that, let's just catch people up where we have now up to 50,000 listeners a month. So I'm sure there's plenty who didn't hear that first episode. They might not know, you know, much about you. So real quick, you actually were a magician in a previous life, right? Tomar.

Right. Yeah, I was a magician, professional magician for over 10 years. Yeah, that's what I did.

And I felt comfortable on the stage. And when I got the opportunity in like Amazon events and

stuff, I just started speaking. So doing many events and we get to meet up as well,

different events. So that's great. Yeah. About your background selling on Amazon, how long have

you been selling on Amazon now? Yeah. So I started in 2015. My first product went live. I'm running

right now multiple rounds. I'm doing consulting for six, seven, eight-figure sellers.

And also have my own event that I do as well for experience sellers called Top Dog Summit.

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